About the role
At Alcon, we are driven by the meaningful work we do to help people see brilliantly. We innovate boldly, champion progress, and act with speed as the global leader in eye care. Here, you’ll be recognized for your commitment and contributions and see your career like never before. Together, we go above and beyond to make an impact in the lives of our patients and customers. We foster an inclusive culture and are looking for diverse, talented people to join Alcon.
The KA Trade Marketing Specialist will support the definition and execution of trade marketing plans for selected Key Accounts, with the objective of enhancing brand visibility, driving in-store activation excellence and maximizing the impact of customer-specific initiatives in line with company priorities and brand strategy.
In this role a typical day will include:
- Define and develop customized plans and tailor-made activities for customers
- Analytical and qualitative monitoring of in-store activities to maximize sell out impact and ROI
- Collaboration with the international team for updates share of the best practices, objectives, results, etc.
- Management of trade marketing budget for the assigned clients
- Develop Trade marketing activities in line with the brand strategy and involving external agencies
- Close cooperation with Regulatory and Legal team for the adherence of the internal approval processes and for the L&C assessment of Marketing projects
- Constant analysis of sell out data and preparation of ad hoc analysis
- Data performance management regarding contract rewards and its administration.
- New products’ launch process support when needed
- Collaboration and support of the sales team (sales materials creation, sales meetings participation, etc.)
- Collaboration in the organization of special events for clients (admin and logistics)
WHAT YOU’LL BRING TO ALCON:
- At least 2 years’ experience in marketing, trade or sales, preferably gained in FMCG companies
- University degree (in Marketing, Economy or Business Administration)
- Results and performance driven mindset
- Advanced knowledge of Microsoft Office (Excel and Power-point are a must) and Salesforce dashboard
- Ability to manage priorities and respect deadlines
- Analytical & Innovative thinking
- Effective communication
- Collaboration and Team work
- Fluency in Italian and English
HOW YOU CAN THRIVE AT ALCON:
- A flexible work environment with competent and committed colleagues. We enjoy working together in a good and respectful manner, and we celebrate our common successes
- full autonomy in the management of the activities within its competence
- relevant exposure to an international environment with Direct interaction with all the corporate functions, customers and suppliers
Alcon Careers
See your impact at alcon.com/careers
Starting Pay
41.650,00 EUR
Pay Frequency
Annual
Total remuneration consists of the initial (starting) pay, plus applicable variable compensation (including bonus) and country-specific subsidized benefits.
Bonus amounts, where applicable, are determined based on factors such as individual performance, job level, and company financial results.
Skills & Tags
Aplyr's read
Alcon leads the eye care industry, focusing on innovative surgical and vision care products, attracting professionals passionate about advancing ocular health.
What's promising
- •Alcon is a global leader in eye care, providing stability and industry influence.
- •The company invests in cutting-edge technology for surgical and vision care products.
- •Alcon offers diverse roles, from technical operations to sales, indicating a broad scope of opportunities.
What to watch
- •The medical device industry is highly regulated, potentially impacting product development timelines.
- •Alcon faces strong competition from other major healthcare companies.
- •Limited public information about employee satisfaction and internal culture.
Why Alcon
- •Alcon specializes exclusively in eye care, setting it apart from broader healthcare companies.
- •The company has a strong focus on both surgical and vision care products.
- •Alcon's global presence provides international career opportunities for employees.
Aplyr’s read is generated by AI from public sources. Was it useful?
About Alcon
Alcon is a global leader in eye care, dedicated to helping people see brilliantly. The company specializes in surgical and vision care products.