Staff Product Manager

 

WHO WE ARE LOOKING FOR: 

We’re looking for a Senior or Staff-level Product Manager to lead the strategy and execution of The Trade Desk’s Identity products. You’ll play a pivotal role in shaping how advertisers reach and engage audiences across devices and channels, with a focus on identity quality, frequency management, and privacy-first innovation. This is a high-impact role with global scope, based in our Singapore office and collaborating across APAC and global teams. 

WHAT YOU WILL BE DOING: 

As a product manager on the Identity team, you will be responsible for building the vision and strategy for The Trade Desk’s Identity products that help advertisers reach and engage their audiences effectively. This work spans across Identity Quality, Frequency Management, along with other Identity features across the platform.  

As a Product Manager for Identity at the Trade Desk, your responsibilities will include: 

• Define the product strategy for identity quality — how we resolve people, households, and devices accurately and at scale, keeping pace with the shift toward deterministic identifiers like UID2 and privacy-first frameworks. 

• Own the roadmap for cross-device, cross-channel frequency management — giving advertisers precise control over how often individuals see their ads, minimizing waste and ad fatigue. 

• Close the loop between identity precision and frequency intelligence — ensuring that improvements directly sharpen capping, delivery, and performance. 

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