About the role

Aplyr's Quick Take

This role is about leading the commercial strategy for ZURU's beauty brands, focusing on driving growth and market expansion. It's an individual contributor position that requires a strong analytical mindset and the ability to make quick, impactful decisions in a fast-paced environment.

Good fit

Ideal candidates will have significant experience in commercial strategy or brand management within the FMCG sector, particularly in beauty or consumer goods. A proactive, data-driven approach and the ability to thrive in a dynamic setting are essential.

Worth noting

The company emphasizes rapid decision-making and ownership, which may appeal to those frustrated with traditional corporate structures. However, the role's high expectations for exceeding performance metrics could be daunting for some.

Own the global commercial strategy of some of the world's fastest growing beauty brands (incl. MONDAY Haircare, DAISE ...)

Position Overview

ZURU's beauty vertical has built a portfolio from incubation to nearly half a billion dollars in retail sales across the world’s biggest retailers. The ambition now is to turn them into legacy brands that dominate their respective categories, while continuing to expand into new categories and markets as we build towards $1 billion.

This role is central to making that happen. You will own the execution of the commercial plan across supply, product and financials for our Beauty business, driving performance across global markets and distribution partners.

Operating in a business with faster decision-making, fewer layers and real ownership, you will be empowered to move quickly, act on opportunities and drive impact without the constraints of traditional FMCG structures.

The expectation is not delivery to plan. It is to exceed it by identifying opportunities and closing gaps before they slow momentum. You will play a core role in pricing and trade strategy, global demand planning, JBPs and retailer negotiations. Every decision grounded in data. Reporting to the Commercial Director for Beauty & Pet, you will operate with full ownership and the accountability that comes with it. This is a global business scaling fast with real complexity.

If you have the commercial mindset, the analytical depth, and the grit & drive to help build brands that last, this is the role to do it

About ZURU

ZURU is on a mission to disrupt across industries, challenge the status quo and catalyst change through radical innovation and automation advances. This is in play in different pillars of the company: ZURU Toys are re-imagining what it means to play; ZURU Tech is shaping a better future by leading the next building revolution; ZURU Edge is pioneering new generation FMCG brands to better serve modern consumers.

Founded in 2003 by EY Entrepreneur of the Year and World Entrepreneur Hall of Fame brothers Nick and Mat Mowbray, ZURU has quickly grown to a team of over 5000 direct and indirect members across more than 30 international locations.

One of the largest toy companies in the world, globally recognised and award-winning brands include Bunch O Balloons, Mini Brands, XSHOT, Rainbocorns and Smashers. Our global FMCG brands include MONDAY Haircare, Rascals, NOOD, BONKERS, Gumi Yum Surprise, and more!

For more information, visit www.zuru.com.

Roles & Responsibilities

Skills & Tags

go ai data product sales

Aplyr's read

Zuru is a dynamic player in the toy and consumer goods industry, attracting innovative professionals focused on technology-driven product development and marketing.
Synthesized from recent postings & public sources

What's promising

•Zuru is renowned for its innovative approach to toy and consumer goods design.
•The company offers diverse roles, from AI integration to marketing and legal counsel.
•Zuru's global presence provides opportunities for international career growth.

What to watch

•The fast-paced environment may lead to high pressure and demanding workloads.
•Limited public information about employee satisfaction and company culture.
•Potential challenges in aligning diverse product lines with cohesive brand strategy.

Why Zuru

•Zuru combines technology with traditional toy manufacturing for cutting-edge products.
•The company has a strong focus on integrating AI into its operations.
•Zuru's diverse product verticals include beauty, confectionery, and baby products.

Aplyr’s read is generated by AI from public sources. Was it useful?