GOC | Senior Paid Social Media Specialist (Planning)

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. 
WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com 

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values: 

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise. 

Role Summary and Impact 

As part of the Global Operations Centre (GOC) in Poland, you will work closely with teams across the United States, Europe, and Asia to deliver high-impact solutions in a collaborative, multicultural environment.

 

We are looking for a Senior Paid Social Media Specialist (Planning, Client Amazon), who will:  

• Active involvement in touchpoint strategy preparation and providing input
• Media plan preparation aligned with the agreed strategy (META, TikTok, Snapchat, etc.)
• Sharing asset specifications and delivery template
• Acting as a point of contact for urgent client requests, together with the manager
• Generating naming conventions / preparing trafficking sheets for applicable touchpoints
• Delivering assets to the team, and overseeing proper campaign implementation
• Delivering reports to the client, and providing optimization feedback
• Support the activation team with campaign setup during peak periods, if needed.

Skills and Experience 

If this opportunity looks right for you, we are looking for candidates who have: 

• Fluency in English
• 3+ years experience in planning and managing Meta Ads campaigns (experience with other platforms is a bonus)
• Strong analytics skills and affinity for numbers
• Ability to analyze raw data and develop actionable recommendations
• Adaptability and flexibility to meet changing goals and priorities
• Proficiency in Microsoft Excel and Google Sheets
• Eagerness to work directly from Poland

Life at WPP Media & Benefits 

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of emplo