Demand Generation Lead

Confirmed live in the last 24 hours

NexHealth

Compensation

$124,000 - $195,000/year

United States

On-site

Posted April 13, 2026

Job Description

About NexHealth

Our healthcare system remains frustratingly analog. When you live in a world of one-tap car rides, instant meal delivery, and unlimited streaming, why do you still have to call to schedule a doctor’s appointment and fill out a clipboard in the waiting room?

NexHealth’s mission is to accelerate innovation in healthcare by connecting patients, providers, and developers. We’re building the infrastructure layer for modern healthcare, connecting thousands of fragmented, on-premise, and closed EHR systems into a single, modern platform that powers software, APIs, payments, and patient experiences across the ecosystem.

Founded: 2017
Headquarters: San Francisco, CA
Funding: $177M Series C
Employees: 200+
Trusted by tens of thousands of providers and hundreds of health-tech developers — forging the infrastructure layer that modern healthcare needs

About the Role

As a Demand Generation Lead, you will architect and own our full-funnel marketing strategy, from high-funnel brand awareness to mid-funnel education and bottom-funnel lead capture. You’ll design scalable, repeatable acquisition and expansion programs that deepen engagement and accelerate revenue — partnering closely with Sales, Customer Success, Product, and RevOps.

This is a hands-on builder role for someone who thrives in fast-paced, high-growth environments. You love using data and product signals to surface the right accounts to engage, and you know how to translate insights into personalized, multi-channel experiences. You’ll lead both strategy and execution for your first 9–12 months, with a clear path to team leadership as you “nail and scale” our growth formula.

You’ll be joining a lean, talented, and highly collaborative marketing team where your work will have meaningful, immediate impact. This role gives you the opportunity to shape and scale the future of our full-funnel marketing engine, experiment with cutting-edge AI-powered workflows, and help drive the revenue growth that fuels NexHealth’s mission. You’ll also benefit from competitive compensation, stock options, flexible work arrangements, and comprehensive health coverage—all while doing high-impact work that accelerates innovation in healthcare.

What You'll Do

Demand Gen Strategy & Ownership: Develop, execute, and optimize full-funnel demand gen strategies that drive awareness, engage prospects, and drive action across the buyer’s journey. This includes lead scoring, lifecycle management, and account-based marketing. Build nurture and lifecycle campaigns that guide prospects from first touch through activation and expansion.
Channel & Budget Management: Manage the demand gen budget across channels and campaigns, ensuring spend efficiency and alignment with goals (cost per demo performed, ROAS). Leverage our agencies that provide creative, website, and distribution support.
Cross-Functional Collaboration: Partner with Revenue Operations, Sales, Customer Success, and Finance to align on lead definitions, pipeline goals, and performance metrics. Serve as a builder who thrives in ambiguity, drives projects from conception to execution, and shares learnings with the broader team.
Data-Driven Experimentation & Optimization: Identify bottlenecks, propose hypothesis-driven optimizations, and continually refine channel mix through testing and analysis. Create repeatable campaign playbooks that can be scaled across segments and regions.