About the role
About Us:
Digimarc (NASDAQ: DMRC) is building the trust layer for the modern world. As AI accelerates how we produce, share, and interact with the world, the risks of fraud, counterfeiting, and misinformation are growing exponentially. Our innovative, highly scalable, and ultra-secure solutions make it possible for consumers, businesses, and intelligent systems to instantly verify what’s real, protect what matters, and transact with confidence. Digimarc’s solutions for loss prevention, authentication, and digital are built to counter the speed and sophistication of today’s AI-enabled threats. Trusted by the world’s central banks to deter the counterfeiting of global currency, we exist to protect truth in every interaction, spanning both the physical and digital worlds.
ABOUT THE ROLE…
You will own a portfolio of strategic opportunities and be responsible for creating demand, aligning stakeholders, and driving deals to close—often where no formal buying process yet exists. This role requires both commercial execution and ecosystem leadership, with a focus on turning early interest into scaled, repeatable deployments.
This role requires up to 50% travel.
WHAT YOU WILL DO…
Ecosystem Selling & Deal Creation
- Identify and develop opportunities across retailers, brands, and aggregators (InComm, Blackhawk)
- Drive opportunites from early engagement through launch and commercial agreement.
- Own close plans across multiple stakeholders.
- Align supply (brands) with distribution (retailers) based on hardware compatibility and readiness
- Drive complex, multi-party deals from concept through execution
Revenue Ownership
- Own pipeline creation, progression, and close
- Driving deal velocity across complex, multi-party sales cycles
- Develop account strategies and mutual action plans
- Being accountable for revenue outcomes
Relationship Ownership
- Build executive relationships and accountable for advancing deals through these relationships across:
- Retail (merchandising, payments, store ops)
- Brands (gift card / payments / marketing)
- Aggregators and program managers
- Gift card manufacturers (printers)
- Become a trusted advisor on fraud prevention and gift card strategy
Market Development
- Help define how this category is sold, packaged, and scaled
- Participate in industry events (InComm Summit, BHN, RILA, etc.)
Printer & Manufacturing Alignment
- Build relationships with certified printers (ie: CPI, Diamond, WestRock, Travel Tags) as supporting deal execution and readiness for opportunities in motion.
- Ensure:
- Competitive pricing
- Smooth onboarding of new programs
- Strong partner alignment and advocacy
WHAT WE ARE LOOKING FOR…
- 8–12+ years in enterprise sales, partnerships, or market development
- Proven ability to close complex, multi-stakeholder deals
02 Aplyr's read
Digimarc leads in digital watermarking, attracting talent passionate about innovative product tracking and media identification technologies.
What's promising
- •Pioneering digital watermarking technology with strong market presence.
- •Recent hires indicate growth in business development and marketing.
- •Focus on innovation in product tracking solutions.
What to watch
- •Niche market may limit broader industry opportunities.
- •Potential dependency on a limited number of major clients.
- •Technological advancements by competitors could impact market share.
Why Digimarc
- •Proprietary digital watermarking technology sets it apart.
- •Strong emphasis on media and product identification solutions.
- •Experienced leadership team driving technology innovation.
Aplyr’s read is generated by AI from public sources. Was it useful?
03 About Digimarc
Digimarc is a technology company that specializes in digital watermarking and related technologies, enabling the identification and tracking of products and media.
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