About the role

Aplyr's Quick Take

This role is about leading data-driven decision-making across various departments at Sur La Table, focusing on eCommerce and marketing analytics. It's a leadership position that requires establishing analytical standards and leveraging AI, rather than just reporting data. You'll be working closely with multiple teams to turn insights into actionable recommendations.

Good fit

Ideal candidates have significant experience in analytics and leadership, particularly in eCommerce or marketing. A strategic mindset and strong communication skills are essential, as you'll need to influence decisions across the organization.

Worth noting

This position emphasizes a company-wide impact rather than being limited to eCommerce, which could be a unique opportunity for those looking to influence multiple areas. The remote location in Ontario may also appeal to candidates seeking flexibility.

With 58 stores and the largest avocational cooking program in the US, Sur La Table offers an unsurpassed selection of exclusive and premium-quality goods for the kitchen and table – and the culinary expertise and inspiration to go along with it. Whether the job entails interacting with our customers, driving digital growth, or providing vital behind-the-scenes support, we’re all here for the same reason – to roll up our sleeves and create happiness through cooking and sharing good food.

Sur La Table is seeking a Director, Ecommerce and Marketing Analytics to define how data, insight, and AI drive decision-making across the company.

This role serves as the analytical hub of the organization, supporting eCommerce, Marketing, Finance, Retail, Merchandising, Inventory Planning, and Operations. While embedded within the eCommerce organization, the mandate of this role is company-wide: to transform data into insight, insight into implications, and implications into clear recommendations that drive action.

This is not a reporting role. It is a foundational leadership role responsible for establishing analytical standards, governing AI-enabled workflows, ensuring data integrity, and elevating how decisions are made across the business.

This position will report into the Senior Director of Ecommerce.

Skills & Tags

go ai data analytics marketing

Aplyr's read

Sur La Table blends retail with culinary expertise, attracting those passionate about cooking and innovation in kitchenware.
Synthesized from recent postings & public sources

What's promising

•Strong brand recognition in the culinary retail sector.
•Diverse product range catering to both amateurs and professionals.
•Opportunities in tech and culinary roles show growth in digital and experiential areas.

What to watch

•Retail sector volatility may impact job stability.
•Limited public information about long-term financial health.
•High competition from both online and physical retailers.

Why Sur La Table

•Offers cooking classes, blending retail with hands-on culinary education.
•Focus on high-quality, niche kitchen products sets it apart.
•Combines traditional retail with innovative tech roles, indicating a digital shift.

Aplyr’s read is generated by AI from public sources. Was it useful?

About Sur La Table

Sur La Table

surlatable.com

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Sur La Table is a retail company specializing in kitchenware, cookware, and culinary tools, offering a wide range of products for cooking enthusiasts and professionals alike.