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Project/Program Manager

YETIYETI·Consumer Goods

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Posted

4 days

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About the role

At YETI, we believe that time spent outdoors matters more than ever and our gear can make that time extraordinary. When you work here, you’ll have the opportunity to create exceptional, meaningful work and problem solve with innovative team members by your side. Together, you’ll help our customers get the high-quality gear they need to make the most of their adventures. We are BUILT FOR THE WILD™.

The Marketing Program Manager, reporting to the Director, Marketing Operations, plays a key role in the execution of YETI’s new product launches. This role serves as a partner to cross-functional teams, brings a marketing-first perspective to product development teams and ensures seamless execution of go-to-marketing campaigns.. The ideal candidate is a proactive problem solver, skilled communicator, collaborative, and thrives in a fast-paced environment.
 

Responsibilities:

  • Lead the planning and execution of marketing programs for new product launches, ensuring alignment with Brand strategy.

  • Develop and maintain all project related documentation, including scopes, requirements, timelines, and stakeholder communications

  • Work cross-functionally with multiple stakeholders across: product, sales, ecommerce, legal, and customer experience, and all areas of Brand Marketing.

  • Analyze stakeholder needs, identify project gaps, risks and dependencies, and proactively recommend solutions to ensure successful outcomes

  • Build productive business relationships with all marketing stakeholders, including 3rd party vendors

  • Partner with creative and content teams on Brand, Seasonal and other campaign initiatives

  • Monitor project progress, adjust plans as needed, and communicate updates to all stakeholders at key milestones
     

Qualifications and Attributes:

  • Bachelor’s Degree required

  • At least 2 years of project management experience in marketing or ad agency, preferably in the consumer goods industry focused on go-to-market campaigns for products

  • Strong understanding of product lifecycle and launches is strongly preferred

  • Demonstrated ability to manage multiple projects simultaneously in a fast-paced environment

  • Demonstrated success in planning and stakeholder management

  • Outstanding communication and problem-solving skills

  • Proven ability to build and maintain relationships with diverse stakeholders

  • Desire and ability to be a team player who appreciates a unique, entrepreneurial and collaborative environment

  • Resourceful self-starter who is comfortable with ambiguity

  • Energetic, friendly and self-motivated attitude

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Benefits & Perks:

Click here to learn about the benefits and perks we offer at YETI.

YETI is proud to be an Equal Opportunity Employer.

Our commitment to creating a diverse, equitable, and inclusive culture is at the center of everything we do for our employees. We embrace all applicants looking to bring their authentic selves to YETI and contribute to our mission of keeping the wild WILD. Find out more about our commitment to DE&I at yeti.com/esg.html.


All applicants for employment will be considered without regard to an individual’s race, color, sex, gender identity, gender expression, religion, age, national origin or ancestry, citizenship, physical or mental disability, medical condition, family care status, marital status, sexual orientation, genetic information, military or veteran status, or any other basis protected by federal, state or local laws.

YETI Applicant Privacy Notice

YETI welcomes and encourages applications from people with disabilities. Accommodations are available upon request for candidates taking part in all aspects of the selection process. If you require accommodation in order to apply for a job, please contact us at accommodationrequest@yeti.com.

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Aplyr's read

YETI is a premium outdoor products company attracting employees passionate about durability and performance in consumer goods, with roles spanning from retail to corporate strategy.

Synthesized from recent postings & public sources

What's promising

  • YETI's strong brand reputation in premium outdoor products offers job security.
  • Diverse roles from retail to corporate provide varied career paths.
  • Global expansion efforts create opportunities for international career growth.

What to watch

  • High competition in the premium outdoor market could pressure growth.
  • Dependence on consumer spending makes YETI vulnerable to economic downturns.
  • Limited public information about internal career development programs.

Why YETI

  • YETI's focus on product durability sets it apart in the outdoor goods market.
  • The company has a strong community presence, especially within niche outdoor activities.
  • YETI's commitment to quality over quantity differentiates its product offerings.

Aplyr’s read is generated by AI from public sources. Was it useful?

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About YETI

YETI is a premium outdoor products company known for its high-quality coolers, drinkware, and outdoor gear designed for durability and performance.

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