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Customer Marketing Manager - 12 Month Fixed Term Contract

MarsMars·Food and Beverage

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About the role

Job Description:

Here at Royal Canin we are passionate about cats and dog and have an exciting opportunity for a Customer Marketing Manager – Pet Professional (PRO) on a 12 month fixed term basis.

In this role you will be responsible for the development and deployment engaging customer related marketing activities that drive brand awareness and engagement with our customers. These include Shelter and Rescue Customers, as well as Breeder and Boarding Customers across ANZ with a focus on our Royal Canin® and Eukanuba™ brands.

This is a highly varied role which works closely all teams across our business including Cross Pillar Marketing Teams, Corporate Affairs, Sales and Supply, and would suit someone with a genuine interest in learning all aspects of the business as it relates to our Pillar.

What's exciting about this role is that it’s a great platform from which to create a long-term career within a business where you can live and breathe your development through great tools and support as well as through collaboration and engagement with an amazing diverse sales team for even greater support.

What are we looking for?

  • Consumer Goods experience including NPD and Product Launches
  • Marketing generalist with experience across traditional marketing, digital and social, ideally with a Bachelor’s in Marketing
  • Highly organised and detail orientated
  • Creative with a knack for processes coordination, and a passion for pets!
     

What will be your key responsibilities?

  • Manage and activate the PRO Marketing & Promotional calendar across our shelter and rescue groups
  • Plan & Manage the content calendar and execution within our Key Account Shelters.
  • Manage all New Product Development requests and launches within our Pillar
  • Development and creation of all marketing materials including print, digital, signage and POS.
  • Ensure marketing activities are within budget and correct processes are followed for purchase orders and approvals
  • Work closely with the PRO Pillar Lead to develop engaging event concepts and focus’s
  • Work cross pillar to leverage Health Marketing activities for PRO
     

What can you expect from Royal Canin?

  • Pet focused culture where we put the health of cats and dogs first
  • Awarded #4 (over 1000 employees category) in the 2020 Best Places to Work study by Great Place to Work Australia;
  • Genuine focus on your development with access to world class training;
  • Global health and wellbeing program to support work-life balance;
  • Opportunity to make a difference with our volunteer and ambassador program

Skills & Tags

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Aplyr's read

Mars is a diverse global powerhouse in confectionery, pet care, and food, attracting talent in manufacturing, sales, and technical roles.

Synthesized from recent postings & public sources

What's promising

  • Mars offers a wide range of career paths across multiple sectors, including food, pet care, and confectionery.
  • The company invests in employee development through programs like the Mars Young Professionals Program.
  • Mars provides opportunities for global mobility and cross-functional career growth.

What to watch

  • The company's large size may lead to bureaucratic decision-making processes.
  • Limited public information about Mars' work-life balance policies.
  • Mars' global operations may require frequent travel or relocation for some roles.

Why Mars

  • Mars is family-owned, allowing for long-term strategic planning without shareholder pressure.
  • The company is known for its iconic brands like M&M's and Snickers, offering strong brand recognition.
  • Mars emphasizes sustainability and responsible sourcing in its operations.

Aplyr’s read is generated by AI from public sources. Was it useful?

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About Mars

Mars, Incorporated is a global manufacturer of confectionery, pet care, and food products, known for brands like M&M's, Snickers, Pedigree, and Whiskas.

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