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Senior Marketing Services Analyst

ToyotaToyota·Automotive

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About the role

Overview

Who we are

Collaborative. Respectful. A place to dream and do. These are just a few words that describe what life is like at Toyota. As one of the world’s most admired brands, Toyota is growing and leading the future of mobility through innovative, high-quality solutions designed to enhance lives and delight those we serve. We’re looking for talented team members who want to Dream. Do. Grow. with us.

An important part of the Toyota family is Toyota Financial Services (TFS), the finance and insurance brand for Toyota and Lexus in North America. While TFS is a separate business entity, it is an essential part of this world-changing company- delivering on Toyota's vision to move people beyond what's possible. At TFS, you will help create best-in-class customer experience in an innovative, collaborative environment.

Toyota does not offer support or sponsorship of job applicants for employment-based visas or any other work authorization for this role now or in the future. You must have the right to work in the United States and not require Toyota support or sponsorship for immigration-related employment (e.g., H-1B, O-1, E-3, H-1B1, TN, F-1 OPT, F-1 STEM OPT, F-1 CPT, TN, (job flexibility benefits) (also known as I-140 or Adjustment of Status portability), etc.) now or in the future. You should not apply for this role if you will require Toyota to assist with immigration support or sponsorship now or in the future.

Who we’re looking for

Toyota’s Marketing and Brand Department is looking for a passionate and highly motivated Senior Marketing Services Analyst.

The primary responsibility of this role is to serve as a strategic partner and liaison between Marketing and cross-functional business units, leading complex marketing initiatives that align with enterprise goals and elevate marketing impact. This individual plays a crucial role in delivering TFS, LFS, TFSB, and Private Label marketing materials to dealers, consumers, and team members while ensuring client satisfaction through aligned and effective marketing executions.

Reporting to the Marketing Services Manager, the Senior Analyst will support the objective to drive effective, multichannel marketing strategies and deliver high-quality marketing materials that meet client needs and enhance organizational performance. Additionally, this role influences decision-making, manages executive-level requests, and drives continuous improvement across the organization.

The ideal candidate will possess strong communication, negotiation, and project management skills, combined with a deep understanding of marketing principles and practices.

What you’ll be doing

  • Serve as the primary liaison between Marketing and other business units across TFS, including Private Label clients while facilitating complex conversations related to project scope, timelines, resources, and priorities while maintaining strong working relationships and marketing deliverables.

  • Build and maintain strong relationships with senior leadership, enterprise stakeholders, and external partners, acting as trusted advisor and strategic consultant. Lead complex conversations related to project scope, resources, timelines, and strategic priorities, ensuring transparency and alignment across the organization.

  • Support executive-level communications by preparing high‑quality summaries, recommendations, and responses for senior leadership and key enterprise partners.

  • Manage and prioritize a portfolio of complex marketing projects from concept to launch, coordinating across Marketing, Legal, Compliance, and business stakeholders.

  • Host, facilitate, and lead project and status meetings, driving alignment, identifying risks, and proactively resolving roadblocks. Ensure all marketing workstreams align with regulatory requirements, brand standards, and stakeholder expectations and identify opportunities to improve efficiency.

  • Provide strategic guidance to clients on marketing best practices, messaging, and execution. As well as identify key performance indicators to measure success.

  • Serve as a peer mentor to Marketing Services Analysts, providing guidance on project leadership, stakeholder management, and process excellence.

  • Support the Marketing Services Manager on strategic initiatives, team operations, resource planning, and organizational improvements, as needed.

What you bring

  • Bachelor's degree in marketing, communications, business, advertising, or related field or equivalent work experience.

  • 5+ years of professional experience in marketing, advertising, account management, project management, or related roles.

  • Financial services marketing experience.

  •  Strong project management experience with multiple concurrent workstreams, preferably with a marketing focus.

  • Expert communication and relationship-building skills, with the ability to influence and present to senior leaders.

  • Experience leading cross-functional projects with multiple stakeholders.

  • Experience collaborating with Legal, Compliance, or similarly regulated review processes.

  • Working knowledge of Microsoft Office Suite: Word, Excel, and PowerPoint.

  • Working knowledge of Microsoft SharePoint.

Added bonus if you have

  • Marketing advertising agency experience.

  • Experience mentoring or coaching team members.

  • Creative Brief development experience.

  • Adobe Workfront or similar project management tool experience.

What We’ll Bring

During your interview process, our team can fill you in on all the details of our industry-leading benefits and career development opportunities. A few highlights include:

  • A work environment built on teamwork, flexibility and respect

  • Professional growth and development programs to help advance your career, as well as tuition reimbursement

  • Team Member Vehicle Purchase Discount

  • Toyota Team Member Lease Vehicle Program (if applicable)

  • Comprehensive health care and wellness plans for your entire family

  • Toyota 401(k) Savings Plan featuring a company match, as well as an annual retirement contribution from Toyota regardless of whether you contribute

  • Paid holidays and paid time off

  • Referral services related to prenatal services, adoption, childcare, schools and more

  • Tax Advantaged Accounts (Health Savings Account, Health Care FSA, Dependent Care FSA)

  • Relocation assistance (if applicable)

Belonging at Toyota

Our success begins and ends with our people. We embrace all perspectives and value unique human experiences. Respect for all is our North Star. Toyota is proud to have 10+ different Business Partnering Groups across 100 different North American chapter locations that support team members’ efforts to dream, do and grow without questioning that they belong.

Applicants for our positions are considered without regard to race, ethnicity, national origin, sex, sexual orientation, gender identity or expression, age, disability, religion, military or veteran status, or any other characteristics protected by law.

Have a question, need assistance with your application or do you require any special accommodations? Please send an email to talent.acquisition@toyota.com.

Skills & Tags

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Aplyr's read

Toyota is a global automotive leader, renowned for its innovative production and sustainability, attracting diverse talent from engineering to cybersecurity.

Synthesized from recent postings & public sources

What's promising

  • Toyota's commitment to sustainability drives innovation in eco-friendly vehicle technologies.
  • The company offers diverse roles, from engineering to cybersecurity, reflecting its broad operational scope.
  • Toyota's global presence provides employees with international career opportunities.

What to watch

  • The automotive industry faces challenges from electric vehicle competition and regulatory changes.
  • Toyota's size may lead to slower decision-making processes.
  • Limited public information about employee satisfaction and company culture.

Why Toyota

  • Toyota pioneered the Toyota Production System, revolutionizing manufacturing efficiency.
  • The company is a leader in hybrid vehicle technology with its Prius line.
  • Toyota's Kaizen philosophy emphasizes continuous improvement and employee involvement.

Aplyr’s read is generated by AI from public sources. Was it useful?

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About Toyota

Toyota Motor Corporation is a Japanese multinational automotive manufacturer headquartered in Toyota City, Aichi, Japan. It is one of the largest automobile manufacturers in the world, known for its innovative production methods and commitment to sustainability.

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