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Senior Copywriter

Compensation

$155,000 - $230,000/year

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Posted

84 days

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About the role

At Angi®, we’ve had one simple mission for 30 years: get jobs done well. We make it happen by connecting homeowners with reliable pros who have the skills they need — and connecting pros with homeowners who have the jobs they want.

Angi at a glance:

  • Homeowners have turned to Angi for more than 300 million projects
  • 1,000+ home service tasks covered
  • 2,800 employees worldwide

Why join Angi:

Angi® is defining the future of the home services industry, creating an environment where homeowners, pros, and employees benefit from more jobs done well.

For homeowners, our platform is a reliable way to find skilled pros. For pros, we're a reliable business partner who helps them find the winnable work they want, when they want. For employees, we’re an amazing place to call home. We can’t wait to welcome you.

The Role

Angi (formerly Angie’s List) is looking for a copy expert to help us remodel our brand voice and build enduring brand memory. Reporting to the Creative Director, you’ll work across homeowner and pro audiences, US and international markets, and upper and lower-funnel creative tactics. You’ll contribute across channels: organic social posts, technical B2B emails, nationwide TV spots, paid social scripts, and more. You’ll be an essential part of a small, ambitious creative crew whose mission is to build brand and drive conversions with homeowners and pros.

What You’ll Do

  • Lead all customer acquisition copy across audiences, channels, funnel stages, and global markets
  • Build Angi’s brands with copy that drives views, conversation, and conversion
  • Help evolve our voice with tone and messaging guidelines while safeguarding our verbal expression across the organization
  • Collaborate closely with the rest of the creative team, project managers, channel owners, agencies, and executives
  • Own a copy-first organic social strategy on X and Threads
  • Contribute meaningfully to paid social creative with concepts, scripts, headlines, and more
  • Have fun doing work that we all genuinely like

Who You Are

  • An experienced copywriter with 5+ years of experience working in-house or at agencies who can quickly (and cleanly) draft, version, and iterate
  • A social media lover and practitioner who can bring great ideas to life and is adept at concepting and scripting for organic and paid
  • An evidence-based, insights-hungry creative who doesn’t just rely on instinct
  • A flexible thinker who welcomes and seeks out feedback and understands how to action it
  • Someone who’s shipped big work with a small team
  • A global citizen who can make an impact in more than one national market with a localized lens
  • A writer who understands the power of AI tools, adopts them early, and uses them often
  • A nice person: we want to work with people we like and trust and have a good time with
  • Having a personal connection to home services is a big plus

We value diversity

We know that the best ideas come from teams where diverse points of view uncover new solutions to hard problems. We welcome and value individuals who bring diverse life experiences, educational backgrounds, cultures, and work experiences.

Our hiring process may utilize artificial intelligence (AI) tools to assist in candidate screening and assessment. Our AI tools are designed to complement, not replace, human decision-making.

Compensation & Benefits

  • The salary band for this position ranges $110,000 - $160,000 commensurate with experience and performance. Compensation may vary based on factors such as cost of living.

    Skills & Tags

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Aplyr's read

Angi connects homeowners with local service providers, fostering a dynamic environment for professionals in customer service, operations, and analytics.

Synthesized from recent postings & public sources

What's promising

  • Strong focus on connecting homeowners with local service professionals.
  • Offers diverse roles in customer service, operations, and analytics.
  • Recent hiring shows commitment to expanding international payroll capabilities.

What to watch

  • High turnover in procurement roles may indicate instability.
  • Repetitive hiring for similar roles suggests potential retention issues.
  • Limited public information about company culture and employee satisfaction.

Why Angi

  • Specializes in linking homeowners with trusted local service providers.
  • Operates a platform that combines technology with home service needs.
  • Recent focus on enhancing international payroll processes and efficiency.

Aplyr’s read is generated by AI from public sources. Was it useful?

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