About the role
The Trade Desk is a global technology company and the world’s leading independent platform for digital advertising, with nearly 4,000 employees across more than 30 offices. Our technology helps advertisers reach the right audiences across the open internet — from streaming TV and podcasts to mobile apps, news, and more.
Advertising powers the content people love. By making it more transparent, effective, and responsible, we help support trusted journalism, quality entertainment, and creators worldwide. The world’s brands and agencies rely on us to reach their customers and grow their businesses responsibly.
The scale of our platform brings unique technical challenges — from processing massive datasets in real time to building systems that operate reliably on a global scale. When you work here, your impact is worldwide. We welcome diverse perspectives, encourage curiosity, and build teams that learn from one another. If you’re driven to solve meaningful challenges, we’d love to meet you.
What you'll do:
- Partner with Global Agency sales lead and local market leaders in deepening existing global business relationships
- Supporting role in top-down relationships with Denstu and affiliated Op Cos
- Help establish new collaborative global business relationships between key decision-makers across the global agency roster
- Helping to develop strategic relationships, from holding company-level to individual agencies, ensuring we deliver optimal value to agencies
- Support/Partner with Global Agency sales lead and help manage a detailed engagement strategy to C-Levels and their DRs
- Deliver periodic business reviews, global and regional partner summits, and illuminate new business opportunities across accounts internally
- Continue to leverage a Trader mindset – representing internally and externally as a leader who is an expert on the TTD platform (not just what it can do, but how and the compliment to the client).
- Play a key role in supporting agencies with best practices and research opportunities
- Fostering agency innovation with The Trade Desk; this role will play a key role in arming them with the knowledge and tools to develop client winning strategies that drive top and bottom-line growth for TTD
- Create and foster innovative solutions with Global counterparts, BD, and CS to demonstrate how TTD’s products can be leveraged globally to connect with consumers and meet business objectives
- Discover, catalog and 'case' great Trade Desk usage stories that will help shape the agency, brand and media world's understanding of how brands can use The Trade Desk
- Facilitate and help manage responses to Advertiser’s multi-market requests for proposals and RFIs
- Ensure that agencies’ voice, opinions, ideas and feedback are being conveyed back to The Trade Desk and its Marketing and Product Development teams
- Partner extensively with product, engineering, operations and other cross-functional teams to ensure needs to Agency are being met, while also considering TTD growth strategic priorities
- Possess excellent communication skills and a consultative style that focuses on developing long-term customer relationships
- Possessing an analytical mind-set and is comfortable with both building relationships and data strategy
- Lead the agency’s proprietary solutions and TTD co-development efforts (discovery, POC, activation). Eg: custom algos for outcomes, scalable globally
- Interfacing with TTD’s cross-functional teams (Product, Data, Technical Account Management, Legal, etc.) teams throughout the development process
- Develop go-to-market strategies that scale custom products/proprietary solutions by empowering TTD BD/CS teams globally (co-authored sales materials, trainings, FAQs, etc).
- Ownership of global Board pack reviews (overview of investment by market, data usage, qualitative and quantitative development recommendations)
Who you are:
- 10 years' relevant experience in media or a related industry, ideally with strong programmatic experience and/or background in TV. Experience working with global teams is a plus. Experience in consulting a plus
- Extensive experience in developing, nurturing and managing client strategy and executive-level relationships
- Ability to build strong, influential relationships with internal and external stakeholders, executive teams, and industry groups through superb communication and interpersonal skills
- Able to grasp and communicate with gravitas on media, marketing and technical subject matter
- Understanding of marketing strategies and how media, programmatic, data, measurement and technology fit into the full picture
- Excellent influencing and negotiation skills
- Highly organized with a strong attention to detail
#LI-JT1
The Trade Desk does not accept unsolicited resumes from search firm recruiters. Fees will not be paid in the event a candidate submitted by a recruiter without an agreement in place is hired; such resumes will be deemed the sole property of The Trade Desk. The Trade Desk is an equal opportunity employer. All aspects of employment will be based on merit, competence, performance, and business needs. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orienta
Aplyr's read
The Trade Desk is a leader in advertising technology, attracting talent focused on data-driven solutions and strategic growth in global markets.
What's promising
- •The Trade Desk offers a robust platform for data-driven advertising decisions.
- •The company is expanding its global reach with strategic hires in EMEA and APAC regions.
- •It invests heavily in AI, enhancing its technological capabilities and innovation.
What to watch
- •The advertising technology market is highly competitive, posing challenges for differentiation.
- •Regulatory changes in data privacy could impact The Trade Desk's operations.
- •Dependence on third-party data sources may pose risks to business continuity.
Why The Trade Desk
- •The Trade Desk's self-service platform empowers advertisers with unprecedented control over campaigns.
- •It focuses on strategic partnerships, enhancing its ecosystem and market presence.
- •The company emphasizes AI-driven solutions, setting it apart in the ad-tech industry.
Aplyr’s read is generated by AI from public sources. Was it useful?
About The Trade Desk
The Trade Desk is a technology company that empowers buyers of advertising through a self-service platform that enables data-driven decision-making.
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