Senior Analyst, GTM Analytics

At Vanta, our mission is to help businesses earn and prove trust. We believe that security should be monitored and verified continuously, and we empower companies to practice better security and prove it with ease. Vanta has a kind and talented team, and while some have prior security experience, many have been successful at Vanta without it. 

As a Senior Analyst, GTM Analytics at Vanta, you will serve as a strategic analytics partner to our go-to-market organization, with a focus on Overlay teams including Channel, Specialty Sales, Sales Engineering, and Value Engineering.

You will use structured analysis and strong business judgment to help leaders understand performance drivers, prioritize investment, and improve revenue outcomes. This role blends hands-on analytical depth with cross-functional partnership, and requires the ability to translate complex data into clear, actionable insights.

You will play a key role in shaping how GTM performance is measured by building scalable reporting, improving forecasting and propensity modeling, and strengthening the data foundations that support decision-making across Sales and Revenue Operations.

What you’ll do as a Senior Analyst, GTM Analytics at Vanta:

• Partner with Sales, Overlay leaders (Channel, Specialty Sales, Sales Engineering, Value Engineering), Finance, and RevOps to define success metrics and support strategic decisions

• Analyze GTM performance to identify productivity drivers, risks, and growth opportunities across complex sales motions

• Build and maintain scalable dashboards and self-service tools that enable first-level inspection while preserving metric integrity

• Develop forecasting models, propensity analyses, and prioritization frameworks to improve revenue predictability and resource allocation

• Automate and standardize operating review deliverables to reduce manual work and improve consistency

• Collaborate with Data Engineering to improve GTM datasets, evolve definitions, and strengthen reporting infrastructure

How to be successful in this role:

• 4+ years of experience in GTM/sales analytics, consulting, investment banking, or a comparable analytical role in B2B SaaS

• Proven ability to own complex analyses that influence pipeline, productivity, or revenue outcomes

• Advanced proficiency in SQL and strong experience with BI tools (e.g., Tableau, Looker)

• Working knowledge of Salesforce data structures and core GTM metrics

• Ability to structure ambiguous business questions and translate large datasets into clear, actionable recommendations

• Strong cross-functional partnership skills across Sales, RevOps, Finance, and Overlay teams

• Clear communicator who can tailor insights for both executive and technical audiences

• Bachelor’s degree in Statistics, Economics, Business, or related field

• Open to using AI to amplify their skills and strengthen their work - demonstrating curiosity, a willingness to learn, and sound judgment in applying AI responsibly to improve efficiency and impact.

• Nice to Have:

  • Experience supporting Overlay functions such as Channel, Partners, Sales Engineering, or Sales Specialists

  • Experience building forecasting, predictive, or propensity models

  • Experience with Python/R, dbt, or modern data transformation workflows

What you can expect as a Vanta’n:

• Industry-competitive salary and equity

• Comprehensive medical, dental, and vision coverage, with 100% of employee-only benefit premiums covered for most medical plans

• 16 weeks paid Parental Leave for all new parents

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