About the role
This is where your work makes a difference.
At Baxter, we believe every person—regardless of who they are or where they are from—deserves a chance to live a healthy life. It was our founding belief in 1931 and continues to be our guiding principle. We are redefining healthcare delivery to make a greater impact today, tomorrow, and beyond.
Our Baxter colleagues are united by our Mission to Save and Sustain Lives. Together, our community is driven by a culture of courage, trust, and collaboration. Every individual is empowered to take ownership and make a meaningful impact. We strive for efficient and effective operations, and we hold each other accountable for delivering exceptional results.
Here, you will find more than just a job—you will find purpose and pride.
As an Associate Marketing Manager you will lead marketing analytics and new market expansions for the Infusion Therapies & Technologies (ITT) division while serving as the upstream marketing lead for our pharmacy tools portfolio. Baxter’s ITT division is a $4B global business that includes a vast portfolio of products, e.g., IV solutions, clinical nutrition, infusion technologies, specialized patient monitoring, and digital health platforms. This role plays a critical part in shaping ITT’s geographic expansion strategy and ensuring the long-term success of the pharmacy tools portfolio through strong analytics, upstream marketing, and cross-functional project leadership. This individual will have the opportunity to partner closely with global commercial teams, finance, R&D, project management, and manufacturing strategy to execute assigned projects. Approximately 80% of the role is focused on market expansion strategy, analytics, and cross-functional workstream management, with the remaining 20% dedicated to upstream marketing leadership for the pharmacy tools portfolio.
Your Role at Baxter
This is where your ideas lead to success! As an Associate Marketing Manager you will lead marketing analytics and new market expansions for the Infusion Therapies & Technologies (ITT) division while serving as the upstream marketing lead for our pharmacy tools portfolio.
Baxter’s ITT division is a $4B global business that includes a vast portfolio of products such as IV solutions, clinical nutrition, infusion technologies, specialized patient monitoring, and digital health platforms.
This role plays a critical part in shaping ITT’s geographic expansion strategy and ensuring the long-term success of the pharmacy tools portfolio through strong analytics, upstream marketing, and cross-functional project leadership.
This individual will partner closely with global commercial teams, finance, R&D, project management, and manufacturing strategy to execute assigned projects. Approximately 80% of the role focuses on market expansion strategy, analytics, and cross-functional workstream management, with the remaining 20% dedicated to upstream marketing leadership for the pharmacy tools portfolio.
What You’ll Be Doing
New Market Expansion Strategy
• Partner with regional marketing, regulatory, and commercial teams to define and prioritize geographies for expansion.
• Build business cases incorporating market sizing, financial modeling, barriers to entry, and launch implications.
• Develop structured expansion frameworks and templates to drive consistency and repeatability across markets.
• Assess regulatory, reimbursement, competitive, and customer considerations for market entry.
• Coordinate with manufacturing strategy, plants, and logistics teams for COGS and freight considerations.
• Support transition of ownership from product teams to regional commercial stakeholders.
Market Analytics & Insight Generation
• Develop dashboards and tools to monitor category trends including utilization, pricing, and competition.
• Integrate secondary market data, customer insights, and internal performance metrics.
• Perform forecasting and scenario analysis for planning, portfolio optimization, and investment decisions.
• Create executive-ready dashboards and insight summaries.
Upstream Marketing – Pharmacy Tools
• Lead upstream commercial activities including lifecycle planning, product availability monitoring, and operational health assessments.
• Support marketing operations including pricing, content updates, database maintenance, and commercialization activities.
Who You Are
You are a highly analytical, detail-oriented marketer who transforms data into clear insights. You manage multiple projects, communicate with precision, and influence cross-functional teams without authority.
What You Bring
• Bachelor’s degree in marketing, business, or science/technology field required; MBA is a plus.
• 2+ years of professional experience, including at least 1 year in MedTech, pharma, or healthcare.
• Experience with global or regional markets preferred.
• Strong capability in market sizing, forecasting, and scenario modeling.
• Proficiency with Excel, Power BI, Tableau, and analytics tools.
• Proven success managing complex cross-functional initiatives.
• Strong stakeholder influence and leadership skills in matrixed environments.
Equal Employment Opportunity
Baxter is an equal opportunity employer. Baxter evaluates qualified applicants without regard to race, color, religion, gender, national origin, age, sexual orientation, gender identity or expression, protected veteran status, disability/handicap status or any other legally protected characteristic.
Reasonable Accommodations
Baxter is committed to working with and providing reasonable accommodations to individuals with disabilities globally. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the application or interview process, please click on the link here and let us know the nature of your request along with your contact information.
Recruitment Fraud Notice
Baxter has discovered incidents of employment scams, where fraudulent parties pose as Baxter employees, recruiters, or other agents, and engage with online job seekers in an attempt to steal personal and/or financial information. To learn how you can protect yourself, review our Recruitment Fraud Notice.
Skills & Tags
Aplyr's read
Baxter International is a leader in healthcare innovation, attracting professionals dedicated to advancing medical technologies and improving patient care globally.
What's promising
- •Strong focus on innovation in medical products and therapies.
- •Global presence offers diverse career opportunities across various healthcare sectors.
- •Commitment to sustainability and corporate responsibility enhances company reputation.
What to watch
- •Recent restructuring efforts may lead to job uncertainties.
- •High competition in the healthcare industry could impact market share.
- •Regulatory challenges in different markets may affect product launches.
Why Baxter International
- •Specializes in renal care and medication delivery systems.
- •Pioneers in developing advanced surgical products and therapies.
- •Emphasizes employee development through diverse roles and career paths.
Aplyr’s read is generated by AI from public sources. Was it useful?
About Baxter International
Baxter International Inc. is a global healthcare company that develops, manufactures, and markets a wide range of medical products, including those for renal care, medication delivery, and surgical products.
