About the role
Work Schedule
Standard (Mon-Fri)Environmental Conditions
OfficeJob Description
As part of the Thermo Fisher Scientific team, you'll discover meaningful work that makes a positive impact on a global scale. Join our colleagues in bringing our Mission to life every single day to enable our customers to make the world healthier, cleaner and safer. We provide our global teams with the resources needed to achieve individual career goals while helping to take science a step beyond by developing solutions for some of the world's toughest challenges, like protecting the environment, making sure our food is safe or helping find cures for cancer.
LOCATION:
This is onsite Marketing position available for hire at our sites in Grand Island, NY, Waltham, MA, Miami, FL or Morrisville, NC. Residency within commuting distance to any of these site is required. No relocation assistance will be provided.
DESCRIPTION
Join our team at Thermo Fisher Scientific as a Demand Generation Specialist III to advance strategic growth across our scientific solutions portfolio. Based on objectives from strategic marketing, you will plan and execute integrated demand generation programs that drive awareness, engagement, and pipeline for Thermo Fisher's Biologicals and Chemicals Division (BCD) offerings and solution plays.
What you will do:
Program strategy & planning
Build annual demand gen plan aligned to BU and Division priorities
Define target audiences, channel mix, and budgets
Partner with marketing managers on offers and messaging
Campaign execution
Receive creative/content assets from global marketing managers
Execute multi-channel campaigns (email, web, paid, social, webinars, content syndication)
Manage timelines, QA, and launch steps
Marketing automation & lead management
Own nurture flows, segmentation, and lead scoring logic
Coordinate with Thermo Fisher's Bioproduction Group (BPG) sales/marketing ops on routing and follow-up
Maintain campaign hygiene and compliance
Analytics & optimization
Track performance (CTR, MQL/SQL, pipeline influence, SQO/Win) and continuously optimize in partnership with BPG Marketing Analytics and BCD marketing
Run A/B tests and optimize based on data
Report insights and recommendations to stakeholders
REQUIREMENTS
How you will get here:
Bachelor's Degree plus 5 years of experience, preferably in scientific, healthcare or B2B industries
Preferred Fields of Study: Marketing, Business, Communications, Life Sciences or related field
Marketing certifications valued (e.g. Digital Marketing, Marketing Automation, Analytics)
Digital marketing expertise across multiple channels (email, social, web, search)
Demonstrated ability to develop and execute integrated marketing campaigns and programs
Proficiency with marketing automation platforms (e.g. Eloqua, Adobe, Marketo) and CRM systems
Advanced analytical skills with ability to derive insights from campaign data and metrics
Experience with project management tools and methodologies
Strong collaboration and communication skills for working with cross-functional teams
Ability to manage multiple projects simultaneously while meeting deadlines
Excellent writing and content development capabilities
Knowledge of marketing compliance and brand guidelines
Demonstrated success achieving marketing KPIs and business results
Compensation and Benefits
The salary range estimated for this position based in Massachusetts is $84,000.00–$111,000.00.This position may also be eligible to receive a variable annual bonus based on company, team, and/or individual performance results in accordance with company policy. We offer a comprehensive Total Rewards package that our U.S. colleagues and their families can count on, which includes:
A choice of national medical and dental plans, and a national vision plan, including health incentive programs
Employee assistance and family support programs, including commuter benefits and tuition reimbursement
At least 120 hours paid time off (PTO), 10 paid holidays annually, paid parental leave (3 weeks for bonding and 8 weeks for caregiver leave), accident and life insurance, and short- and long-term disability in accordance with company policy
Retirement and savings programs, such as our competitive 401(k) U.S. retirement savings plan
Employees’ Stock Purchase Plan (ESPP) offers eligible colleagues the opportunity to purchase company stock at a discount
For more information on our benefits, please visit: https://jobs.thermofisher.com/global/en/total-rewards
Skills & Tags
Aplyr's read
Thermo Fisher Scientific is a powerhouse in biotechnology, attracting professionals passionate about advancing scientific research and innovation across diverse roles and regions.
What's promising
- •Thermo Fisher is a leader in the biotech industry, offering stability and growth potential.
- •The company invests heavily in R&D, fostering innovation and cutting-edge solutions.
- •Global presence provides diverse career opportunities across multiple regions and disciplines.
What to watch
- •High pressure and fast-paced environment may not suit everyone.
- •Complex organizational structure can lead to communication challenges.
- •Frequent acquisitions may result in uncertainty and change for employees.
Why Thermo Fisher
- •Thermo Fisher's broad product portfolio spans laboratory equipment to clinical diagnostics.
- •The company plays a crucial role in global scientific advancements and healthcare solutions.
- •Strong focus on sustainability and corporate responsibility sets it apart in the industry.
Aplyr’s read is generated by AI from public sources. Was it useful?
About Thermo Fisher
Thermo Fisher Scientific is a global leader in serving science, providing a range of products and services to help researchers and scientists in laboratories and clinical settings.
