About the role

We are on a mission to pioneer the world’s next era of play. As we grow across Europe and Latin America, we’re building The Playstack - the technology powering the next generation of sports, gaming, and fan experiences. Join us, and help make it the most widely used platform in the world! From operations, to marketing, to product, we are looking for talented people who will shape how millions of customers play, watch, and connect every day.

As Super Technologies continues to scale its product and technology platform across multiple markets, we are looking for a Principal Product Go-to-Market (GTM) Manager to own the go-to-market strategy for one of our core product verticals.

This role sits at the intersection of Product, Local Market Operations and Marketing, partnering closely with Product and Country leadership to ensure product innovation translates into clear player value and strong commercial outcomes across markets.

You will work closely with product teams throughout the product lifecycle, bringing market insights, player behaviour and commercial context into how products are built and brought to market.

This role combines strategic ownership with hands-on execution, ensuring products launch successfully across markets and deliver strong player adoption and commercial impact. Depending on the product vertical, the role may also include leadership responsibilities within the GTM function.

What you’ll be doing:

GTM Strategy

Own and evolve the go-to-market strategy for a major product area, ensuring strong player adoption and commercial impact.
Define how the product is positioned, launched and scaled across markets, influencing roadmap priorities through market insights and commercial context.
Contribute to the development of GTM frameworks, processes and best practices that scale across product areas and markets.

Product Partnership

Partner closely with Product leadership from concept and discovery through launch and iteration as a strategic GTM partner.
Translate complex product capabilities into clear player value and market narratives.

Product Launches

Lead and execute go-to-market strategies for new products, features and enhancements to drive player adoption and commercial impact.
Coordinate cross-functional launches across Product and local market operations teams to ensure markets are operationally ready and launches are executed successfully.

Adoption and Experimentation

Define success metrics for launches and feature adoption, using experimentation and data insights to continuously refine GTM strategies and improve player engagement.
Communicate launch performance, insights and GTM learnings to senior stakeholders to inform product and market strategy.

Player Insight

Champion the player perspective by bringing player behaviour and local market insights into product decisions and roadmap priorities.
Maintain strong awareness of competitor products, market trends and industry developments to inform product positioning, differentiation and launch strategy.

What we’re looking for:

8+ years of experience in Product GTM, Product Marketing, Product Strategy, Product Management or similar roles in high-velocity digital product companies.
Proven experience launching and scaling complex consumer digital products or high-frequency transactional platforms.
Strong experience partnering closely with Product teams throughout the product lifecycle.
Ability to translate complex product capabilities into clear player value and market impact.
Strong stakeholder management across Product and local market operations teams.
Comfortable working with data, experimentation and testing to guide decisions and improve outcomes.

Domain experience we value

Experience in high-frequency digital platforms or entertainment products is particularly valuable. This may include:

Sports betting or sportsbook products
Online casino or gaming platforms

We’re looking for candidates who enjoy working closely with product teams and are passionate about building great player experiences at scale.

A passion for sports, gaming or entertainment products is highly valued.

About Super

We are a global technology group, dedicated to building the future of entertainment and fan-centric experiences. With commercial markets in Brazil, Belgium, Poland, Romania, Greece and Serbia, and a network of offices across Spain, Croatia, Malta, Gibraltar, the Netherlands and the UK, we are a truly international organization. Our purpose at Super has evolved from sports and betting into creating the platform that stretches into the wider world of technology-driven entertainment. With a growing and diverse team of more than 5,000 people, we create immersive, responsible, and personalised experiences for millions of customers worldwide.

Shaping the Future of Play

Everything we do at Super is rooted in doing what is right: for customers, for each other, and for our long-term vision. Our Culture Manifesto is our North Star. It captures our purpose, mission, and the six core beliefs that shape how we think, make decisions, and act every day. Want to explore our culture in more detail? Visit our careers page: super.xyz/careers

Super is committed to the highest standards of compliance, safety, and responsibility. As such, we are active members of the International Betting Integrity Association (IBIA) and the European Gaming & Betting Association (EGBA).

At Super, we operate as a high-performing team. We hire and grow talent based on ability and potential, regardless of background and identity because we know diverse perspectives, drive better performance.

Skills & Tags

go ai data product marketing

Aplyr's read

Superbet is a dynamic force in online gaming, attracting tech-savvy professionals with its innovative betting solutions and diverse roles in product and tech.
Synthesized from recent postings & public sources

What's promising

•Superbet is expanding its tech and product teams, indicating growth and innovation.
•The company offers diverse roles, from data science to compliance, appealing to varied skill sets.
•Superbet's focus on AI and risk governance suggests a commitment to cutting-edge technology.

What to watch

•The online gambling industry faces strict regulatory scrutiny, posing potential compliance challenges.
•High competition in the betting sector may pressure Superbet to continuously innovate.
•Limited public information about Superbet's internal culture and employee satisfaction.

Why Superbet

•Superbet is heavily investing in AI and data analytics for enhanced betting solutions.
•The company offers specialized roles like Football Trader, reflecting a niche focus on sports.
•Superbet's hiring in Brazil indicates strategic international market expansion.

Aplyr’s read is generated by AI from public sources. Was it useful?