Back

Lead Frontend Engineer

DentsuDentsu·Advertising & Marketing

Apply effort

<60 sec

via Aplyr Quick Apply

Posted

7 days

01

About the role

Job Description:

Engineering & Architecture 

  • Lead the architecture, design, and implementation of complex frontend features and systems using Next.js, React, and TypeScript. 

  • Ensure code quality and long-term maintainability through reusable components, atomic design principles, and robust documentation. 

  • Integrate REST and GraphQL APIs efficiently and securely, optimizing for performance and scale. 

  • Drive the adoption of performance best practices (Lighthouse, Core Web Vitals, caching strategies) and accessibility (WCAG standards). 

  • Provide architectural oversight for integrating headless CMS platforms (e.g., Contentful, Optimizely, Sitecore). 

  • Define and uphold best practices for responsive UI development, cross-browser compatibility, and internationalization/multilingual support. 

 

Technical Leadership 

  • Act as the technical authority and primary point of contact for frontend concerns within your cross-functional squad. 

  • Own the delivery and stability of complex features from planning through production deployment. 

  • Conduct and lead peer code reviews, enforce coding standards, and ensure development consistency across contributors. 

  • Guide estimation efforts, break down epics into deliverable stories, and drive sprint-level planning. 

  • Collaborate with design, backend, DevOps, and product management teams to deliver high-quality experiences. 

 

Mentorship & Collaboration 

  • Mentor and support other frontend developers through pair programming, design sessions, and architecture reviews. 

  • Share knowledge through documentation, internal workshops, and informal learning sessions. 

  • Actively contribute to team growth by encouraging a culture of ownership, feedback, and continuous improvement. 

 

Required Skills & Experience 

  • 6–8+ years of frontend engineering experience. 

  • 4+ years of production experience with React.js and Next.js. 

  • Strong fluency in JavaScript/TypeScript, including modern ES6+ features. 

  • Experience with building and scaling large component libraries or design systems. 

  • Deep understanding of API integration patterns, including REST and GraphQL. 

  • Proficiency in frontend performance tuning, Core Web Vitals, and Lighthouse audits. 

  • Familiarity with automated testing frameworks (Jest, Cypress, Playwright). 

  • Experience with modern CI/CD pipelines and cloud deployment platforms (Vercel, Netlify, AWS, etc.). 

  • Strong background in headless CMS platforms (Contentful, Optimizely, Sitecore, Sanity). 

 

 

 

 

Soft Skills & Work Practices 

  • Strong problem-solving and critical-thinking skills. 

  • Comfortable working independently with a wide scope of ownership. 

  • Strong verbal and written communication skills, especially around technical topics. 

  • Experience working in Agile/Scrum teams. 

  • Ability to clearly articulate tradeoffs and advocate for scalable, maintainable solutions. 

 

Bonus Skills (Nice-to-Have) 

  • Experience leading delivery across global or distributed teams. 

  • E-commerce Experience: Familiarity with SAP, Commerce Cloud, or Shopify. 

  • Experience with middleware development using Node.js or serverless frameworks. 

  • Prior experience with analytics platforms (Adobe Analytics, Segment, GA4, etc.). 

 

Location:

Makati City

Brand:

Merkle

Time Type:

Full time

Contract Type:

Permanent

Skills & Tags

02

Aplyr's read

Dentsu is a powerhouse in advertising, known for its data-driven strategies and digital transformation. It's ideal for those passionate about innovative marketing solutions.

Synthesized from recent postings & public sources

What's promising

  • Dentsu emphasizes digital transformation, positioning itself at the forefront of modern advertising.
  • The company offers diverse roles, providing opportunities for career growth across various marketing disciplines.
  • Dentsu's focus on data-driven strategies attracts clients seeking measurable marketing outcomes.

What to watch

  • The advertising industry is highly competitive, posing challenges for maintaining market share.
  • Rapid technological changes require constant adaptation, which can be demanding for employees.
  • Limited public information about employee satisfaction and work-life balance at Dentsu.

Why Dentsu

  • Dentsu integrates traditional and digital marketing, offering comprehensive solutions.
  • Its global presence allows for cross-cultural marketing strategies and insights.
  • Dentsu's commitment to innovation is reflected in roles like AI Motion Designer.

Aplyr’s read is generated by AI from public sources. Was it useful?

03

About Dentsu

Dentsu USA is a leading marketing and advertising agency that provides integrated solutions to clients across various sectors, focusing on digital transformation and data-driven strategies.

04

Similar roles