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Copywriter (Social, Brand, Experience, Content)

DentsuDentsu·Advertising & Marketing

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Posted

20 days

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About the role

The purpose of this role is to support conceptualizing and realizing ideas through a comprehensive use of language and the written word. They have the ability to think in a holistic way about how an idea comes to life through all creative channels of a consumer experience. Develops language and copy in short form and long form to establish the tonality of ideas alongside senior team members and management.

Job Description:

Key responsibilities: Drafts narratives, scripts and storyboards, annotations and treatments Expresses ideas with clarity; on brand; on message and targeted to audience Presents ideas to the internal team Comprehends and understands brand continuity, brand guidelines and brand positioning Creatively supports the effective use of technology and its applications to solve business problems Contributes work to pitches Drives, defines and feeds back on: quality of briefs, regular reviews, feedback channels, creative quality and collaboration Proactively identifies opportunities for creative work to be performed for clients, with guidance from seniors and directors Supports the execution of creative concepts together with Art Director at the direction of the creative director

Location:

Gurugram

Brand:

Dentsu Creative

Time Type:

Full time

Contract Type:

Permanent
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Aplyr's read

Dentsu is a powerhouse in advertising, known for its data-driven strategies and digital transformation. It's ideal for those passionate about innovative marketing solutions.

Synthesized from recent postings & public sources

What's promising

  • Dentsu emphasizes digital transformation, positioning itself at the forefront of modern advertising.
  • The company offers diverse roles, providing opportunities for career growth across various marketing disciplines.
  • Dentsu's focus on data-driven strategies attracts clients seeking measurable marketing outcomes.

What to watch

  • The advertising industry is highly competitive, posing challenges for maintaining market share.
  • Rapid technological changes require constant adaptation, which can be demanding for employees.
  • Limited public information about employee satisfaction and work-life balance at Dentsu.

Why Dentsu

  • Dentsu integrates traditional and digital marketing, offering comprehensive solutions.
  • Its global presence allows for cross-cultural marketing strategies and insights.
  • Dentsu's commitment to innovation is reflected in roles like AI Motion Designer.

Aplyr’s read is generated by AI from public sources. Was it useful?

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About Dentsu

Dentsu USA is a leading marketing and advertising agency that provides integrated solutions to clients across various sectors, focusing on digital transformation and data-driven strategies.

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