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Verified active · 16h ago

Creative Copywriter

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Posted

35 days

01

About the role

Our client, a fast-scaling international marketing company, is a major player in the iGaming industry, with a dedicated focus on expanding operations across Asia. From deep market research and business strategy to performance-driven digital campaigns and bold creatives, the team manages the entire marketing lifecycle to help clients stay ahead in one of the world’s most competitive industries.
Perfect for those who aim to:
  • Create scripts for all types of video content — including TVCs, radio spots, how-to videos, reels and stories for social media, and video scripts for public figures;

  • Translate key points from creative briefs into compelling and persuasive copy concepts;
  • Develop catchy slogans, calls to action, and names for campaigns and products;

  • Craft consistent and effective messaging across multiple channels, such as websites, social media, display ads, email campaigns, and events;

  • Actively participate in brainstorming sessions to generate fresh ideas and creative solutions;

  • Stay up to date with trends in content marketing and evolving user interests;

  • Conduct regular competitor content reviews and generate meaningful insights to inform creative strategies;

  • Develop ideas for 360° marketing campaigns based on strong insights and strategic thinking;

  • Write clear, concise, and engaging copy for digital, outdoor, ATL, and BTL marketing materials.

Experience you’ll need to bring:
  • 3+ years of experience as a creative copywriter in an agency or on the client side (experience in the sports or iGaming sector is a plus);

  • Ability to understand marketing campaign briefs and develop strong creative ideas, concepts, and catchy taglines/copy for various advertising formats;

  • Proven ability to demonstrate and maintain brand voice across different communication channels;

  • Experience in naming (products, campaigns, brands);

  • Strong creative and conceptual thinking skills;

  • Ability to interpret creative direction and technical information and translate them into persuasive copy concepts;

  • Comfortable working independently with minimal guidance and under deadlines;

  • Excellent writing, editing, and proofreading skills, with strong attention to detail, language flow, and grammar;

  • Fluent in English and Hindi.

It's a perfect match if you have those personal features:
  • A strong can-do attitude, demonstrating enthusiasm, positive energy, and initiative;

  • High attention to detail and commitment to delivering polished, high-quality results;

  • Result-oriented mindset, always seeking improvement opportunities.

Our clients offer competitive benefits to support your professional and personal growth, including:
  • Health & Wellness Focus;

  • Global Medical Coverage;

  • Growth Opportunities;

  • Benefits Programs (compensation for the gym/stomatology/psychological service & etc.);

  • Performance-Driven Rewards;

  • Dynamic Work Environment.

Apply, and let your growth journey begin.

02

Aplyr's read

Growe is a dynamic player in the iGaming sector, attracting talent focused on customer engagement and technical innovation in a competitive market.

Synthesized from recent postings & public sources

What's promising

  • Strong focus on customer engagement roles like VIP CRM and Account Managers.
  • Investment in technical roles suggests commitment to platform innovation.
  • Global hiring indicates a strategy for international market expansion.

What to watch

  • iGaming industry faces regulatory scrutiny, posing potential compliance challenges.
  • High competition in the iGaming sector could pressure market share.
  • Limited public information about company culture and employee satisfaction.

Why Growe (iGaming)

  • Specialized roles like VIP Reactivation Manager highlight focus on customer retention.
  • Hiring for diverse markets, including Latam and Bulgaria, shows regional targeting.
  • Emphasis on affiliate and influence marketing suggests innovative growth strategies.

Aplyr’s read is generated by AI from public sources. Was it useful?

03

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