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Product Marketing Manager- APJ

VantaVanta·Information Technology

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~7 min

Ashby

Posted

138 days

01

About the role

At Vanta, our mission is to help businesses earn and prove trust. We believe that security should be monitored and verified continuously, and we empower companies to practice better security and prove it with ease. Vanta has a kind and talented team, and while some have prior security experience, many have been successful at Vanta without it. 

As a Product Marketing Manager at Vanta, you'll help bring this vision to life by defining the new category of trust management, shaping Vanta's positioning and differentiators externally, and influencing our product and business roadmap. We sit at the intersection of Marketing, Sales, Product, and Customer Success and revel in connecting all of these teams to drive the business forward. Research, analysis, curiosity, storytelling, and project management are just a few of the attributes of our team – in addition to being open, empathetic, and genuinely nice people.

In this role, you have the unique opportunity to be Vanta's first dedicated Product Marketing Manager in Sydney, helping define localized messaging, support local campaigns, and helping support our rapidly growing ANZ sales organization with strong enablement and guidance.

What you’ll do as a Product Marketing Manager at Vanta:

  • Build trusted relationships with ANZ sales teams and enable them with leading dedicated sales plays, compelling collateral, battlecards, local pitch decks, and competitive positioning

  • Adapt global messaging, positioning, and support in the ideation of local campaigns for the Australian market with cultural and regional awareness

  • Partner with Product Management to influence the roadmap through local customer and market insights

  • Support the amplification of product launches relevant to the region and shape go-to-market strategy for the ANZ region

  • Work with the Enablement team to integrate product marketing into sales processes and training as the team scales

  • Be a champion for the customer - bringing the voice of customers in APJ into your everyday work

How to be successful in this role:

  • 4+ years of Product Marketing experience, with an emphasis on B2B SaaS

  • Autonomous and comfortable building from the ground up in a fast-growing environment

  • Strong relationship builder who can quickly earn trust with sales teams and cross-functional stakeholders

  • Ability to manage multiple projects simultaneously and strong communication skills, working across multiple teams and stakeholders

  • Deep empathy for users and ability to adapt communication to best reach and differentiate Vanta to APJ audiences

  • Curiosity and cultural awareness, being able to identify and translate the importance of compliance and adapt across industries and regions

  • Security/Compliance experience not required, but a plus

  • Experience working closely with sales teams is a must

  • Experience from US scale-ups or fast-growing Australian scale-ups preferred; alternative backgrounds looking to transition into PMM (product management, solutions engineering) welcome

  • Experience with Salesforce ideal; HubSpot helpful

  • Open to using AI to amplify their skills and strengthen their work - demonstrating curiosity, a willingness to learn, and sound judgment in applying AI responsibly to improve efficiency and impact

What you can expect as a Vanta’n:

  • Industry-competitive salary and equity

  • Healthcare stipend towards health insurance for you and your dependents

  • 16 weeks paid Parental Leave for all new parents

  • Health & wellness stipend

  • Remote workspace, internet, and cellphone stipend

  • Commuter benefits for team members who attend the office

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Aplyr's read

Vanta specializes in compliance automation, attracting professionals focused on security, AI, and global market expansion.

Synthesized from recent postings & public sources

What's promising

  • Vanta offers a robust platform for automating compliance, easing the certification process for companies.
  • The company is expanding globally, with roles in APAC, EMEA, and North America.
  • Vanta invests in AI transformation, indicating a forward-thinking approach to technology.

What to watch

  • The compliance market is competitive, with many players offering similar solutions.
  • Rapid global expansion could strain resources and affect service quality.
  • Limited public information about company culture and employee satisfaction.

Why Vanta

  • Vanta focuses on continuous monitoring, setting it apart in the compliance automation space.
  • The platform supports achieving and maintaining major certifications like SOC 2 and ISO 27001.
  • Vanta's recent hires indicate a strong emphasis on AI and global market strategy.

Aplyr’s read is generated by AI from public sources. Was it useful?

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About Vanta

Vanta is a compliance automation platform that helps companies streamline their security and compliance processes. By providing tools for continuous monitoring and reporting, Vanta enables businesses to achieve and maintain certifications like SOC 2 and ISO 27001, ultimately enhancing trust with customers and partners.

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