About the role
JOB DESCRIPTION:
About Abbott
Abbott is a global healthcare leader, creating breakthrough science to improve people’s health. We’re always looking towards the future, anticipating changes in medical science and technology.
Working at Abbott
At Abbott, you can do work that matters, grow, and learn, care for yourself and your family, be your true self and live a full life. You will have access to:
Career development with an international company where you can grow the career you dream of.
A company recognized as a great place to work in dozens of countries around the world and named one of the most admired companies in the world by Fortune.
A company that is recognized as one of the best big companies to work for as well as the best place to work for diversity, working mothers, and female executives.
A good benefits package incl. medical insurance for the employee and children, corporate car, and mobile communication reimbursement.
The Opportunity
This position works out of our Kyiv location in the EPD Division.
As the Biosimilars Brand Manager, you will be responsible for leading the commercial strategy, launch readiness, and in-market execution of the biosimilars / biological portfolio in the Affiliate.
What You’ll Do:
Local Strategy & Brand Planning
Lead the development of annual brand plans aligned with regional/global strategy and tailored to local market dynamics.
Define clear brand positioning, value proposition, and competitive strategy.
Analyze local therapeutic areas landscape, competitive dynamics, tender environment and access opportunities.
Develop clear KPIs, launch milestones, and performance dashboards for the market.
Translate strategy into actionable tactical plans across promotional, educational, and stakeholder engagement activities
Launch Readiness & Execution Excellence
Drive cross-functional launch governance and ensure milestone tracking.
Together with Medical Advisor lead pre-launch market preparation initiatives, including HCP education and stakeholder mapping.
Ensure timely execution of promotional materials in compliance with regulations.
Monitor field feedback and adjust tactical plans to maximize uptake and competitive positioning.
Ensure strong field presence and engagement to support launch excellence.
Cross-Functional Leadership
Lead and motivate cross-functional teams to deliver aligned execution.
Build strong working relationships with Sales, Medical, Access, Regulatory, and Supply functions.
Drive collaboration with the regional biosimilars team to ensure alignment and best-practice sharing.
Support Medical and Market Access in building compelling biosimilar value narratives
Market Insights & Performance Management
Conduct local market research and gather actionable insights from field teams and customers.
Monitor market share evolution, tender results, competitive moves, and adoption barriers.
Track performance vs. forecast and proactively identify risk mitigation actions.
Leverage data to refine targeting, segmentation, and promotional effectiveness.
Provide structured and timely reporting to local and regional stakeholders.
Requirements:
Bachelor’s Degree in Medical, Pharmacy, Life Sciences or related field.
3–5 years of pharmaceutical marketing experience.
Proven experience in biologics and/or biosimilars required.
Experience in oncology and/or immunology is required.
Prior experience in product launch management.
Strong understanding of the country’s pharmaceutical market, tender environment and institutional landscape.
Proven track record in launching products successfully.
Strong exposure to oncology and/or immunology therapeutic areas.
3–5 years in brand management or similar commercial roles.
Demonstrated ability to create and execute local marketing plans and deliver targets.
The base pay for this position is
N/AIn specific locations, the pay range may vary from the range posted.
JOB FAMILY:
Product Management
DIVISION:
EPD Established Pharma
LOCATION:
Ukraine > Kyiv: Senator Business Center
ADDITIONAL LOCATIONS:
WORK SHIFT:
Standard
TRAVEL:
No
MEDICAL SURVEILLANCE:
No
SIGNIFICANT WORK ACTIVITIES:
Not Applicable
Aplyr's read
Abbott Laboratories is a leader in healthcare innovation, attracting professionals dedicated to advancing medical technology and patient care on a global scale.
What's promising
- •Abbott's diverse product range offers stability and growth opportunities.
- •Strong global presence enhances career mobility and international experience.
- •Commitment to R&D fosters a culture of innovation and learning.
What to watch
- •Regulatory challenges can impact product launch timelines.
- •High competition in the healthcare sector pressures market share.
- •Complex organizational structure may slow decision-making processes.
Why Abbott
- •Abbott's focus on both diagnostics and nutrition sets it apart from typical pharmaceutical companies.
- •Extensive global footprint provides unique cross-border project opportunities.
- •Abbott's investment in emerging markets offers growth in diverse regions.
Aplyr’s read is generated by AI from public sources. Was it useful?
About Abbott
Abbott Laboratories is a global healthcare company that develops and manufactures a wide range of medical devices, diagnostics, nutrition products, and branded generic pharmaceuticals.
