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Product Marketing

Exa LabsExa Labs·Artificial Intelligence

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~7 min

Ashby

Posted

68 days

01

About the role

We raised a $250M Series C to build the search engine for AIs. Led by a16z, with existing investors Benchmark, Lightspeed, and YC doubling down, the round brings Exa's valuation to $2.2 billion. Read more

Exa is building a search engine for the AI era. Our Search API currently powers Agents, Fortune 500s and AI labs as we transform an industry that hasn’t been disrupted since the 90s. We're a largely SF-based team of ~100 from Harvard, MIT, Meta, Google Research, ex-founders & dropouts alike.

We are rapidly building the most intelligent search engine in history. We’re high agency, low-ego, and united by the feeling that this is one of the last problems worth getting right.

The Role

As a Product Marketer at Exa, you'll own how we position, launch, and tell the story of our products to developers and enterprise buyers. You'll make Exa the defining brand in AI Search — through product launches, campaigns, demos, and moments that cut through the noise. This role blends strategic thinking with hands-on execution across every surface where our brand lives - and where it doesn't live yet :)

What You'll Do

- Own product positioning - translate Exa's technical capabilities into clear, compelling narratives that resonate with both developers and Enterprise executives

- Lead GTM strategy for product launches - coordinating across product, eng, sales, and marketing to ensure maximum impact

- Run campaigns across digital, social, and brand channels - plan and execute launches that land and create momentum, especially on X and LinkedIn

- Create high-quality content - technical blog posts, product demos, podcasts, and thought leadership that builds credibility with technical audiences

- Brand development - from billboards to viral campaigns, how will you turn Exa into a household name?

- Collaborate closely with Product to prioritize feature development based on market insight, and ensure new features are packaged with clear value propositions to ICPs and buyer personas.

- Plan product-centric sessions and demos for events and conferences, showcasing Exa's latest innovations to the developer community and enterprise prospects

Who You Are

- Experienced in product marketing for technical products — you know how to market to developers and technical buyers

- You've launched products and run campaigns end-to-end, from identifying ICPs and positioning to content and launch execution

- You've got taste — and you hold yourself to that standard.

- A technical storyteller - the ability to turn complex concepts into narratives that resonate

- A creator - for both technical and enterprise audiences (blogs, demos, one-pagers, videos, podcasts)

- Comfortable with ambiguity, fast-moving priorities, and building from scratch

- Strong communicator who earns trust with internal and external stakeholders

- You care deeply about building perfect search and are excited about advocating for Exa :)

This is an in-person opportunity in San Francisco. We are open to sponsoring International candidates (e.g STEM OPT, OPT, H1B, O1, E3) In addition to premium healthcare benefits (medical, dental, vision), we also offer fertility benefits and a monthly wellness stipend to all of our employees.

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Aplyr's read

Exa Labs is an AI-driven platform enhancing decision-making with advanced analytics, ideal for tech-savvy professionals interested in cutting-edge machine learning applications.

Synthesized from recent postings & public sources

What's promising

  • Exa Labs leverages cutting-edge AI to optimize decision-making processes.
  • The company has a diverse range of roles, indicating robust growth and varied opportunities.
  • Exa Labs focuses on advanced analytics, appealing to data-driven professionals.

What to watch

  • High competition in the AI sector may impact Exa Labs' market share.
  • Rapid growth could lead to potential challenges in maintaining company culture.
  • Limited public information about financial stability and long-term viability.

Why Exa Labs

  • Exa Labs specializes in enhancing decision-making through AI, a niche focus.
  • The company offers roles in emerging fields like web crawling and distributed data systems.
  • Exa Labs combines AI with advanced analytics for a specialized product offering.

Aplyr’s read is generated by AI from public sources. Was it useful?

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About Exa Labs

Exa is an AI-driven platform that focuses on enhancing decision-making processes through advanced analytics and machine learning.

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