About the role
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Purpose & Accountabilities
Purpose:
The Indirect Channel Excellence Manager is responsible for developing and executing the strategy for indirect sales channels in Egypt (the distribution channel)
As customer buying behaviour continues to evolve and the energy sector transforms, this role plays a critical position in strengthening distributor networks, improving route‑to‑market effectiveness, and driving sustainable business growth through third‑party distributors.
Accountabilities:
Channel & Distributor Strategy
- Lead the development and execution of indirect channel strategies across industrial and consumer segments (B2B & B2C segments/channels)
- Continuously assess and improve distributor coverage, capability, and effectiveness
- Identify performance gaps and lead improvement and transformation initiatives
Commercial & Operational Excellence
- Drive commercial excellence programs to improve sales execution and customer reach
- Works closely with the Sales & Marketing teams to develop suitable partner’s value propositions.
- Ensure distributors comply with highest standards of Shell Group Business Principles (SGBP) and Health, Safety, Security & Environment (HSSE) Protocols
- Act as the Trade Compliance (TC) focal point for the indirect channel to ensure full adherence to the TC guidelines and requirements across the indirect team and distributors.
Distributor Governance & Development
- Support selection, onboarding, development, and performance management of distributors
- Lead the contract reviews and business planning cycles with distributor leadership
- Identify potential business continuity risks and support mitigation planning
Capability Building & Enablement
- Coach internal and external sales teams to ensure clear priorities, disciplined execution, and performance tracking
- Oversee distributor performance reporting and insights
- Develop and coordinate training programs/calendar to develop distributor capabilities.
Skills & Requirements
- 10+ years of proven experience in a commercial environment in sales or marketing roles, ideally involving Distributors management, Channel/commercial Excellence and/or Route to Market, preferably in Lubricants, FMCG or similar industries.
- Strong stakeholder management, influencing, and negotiation skills
- Strategic mindset with the ability to develop and translate strategy into practical execution plans
- Track record of driving change and improving commercial performance
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DISCLAIMER:
Aplyr's read
Shell is a leading energy and petrochemical company, attracting diverse professionals committed to sustainable energy solutions and innovation in a challenging industry.
What's promising
- •Shell invests heavily in renewable energy projects, signaling a shift towards sustainability.
- •The company offers diverse career paths across global locations and functions.
- •Strong financial performance provides stability and growth opportunities for employees.
What to watch
- •The oil and gas industry faces increasing regulatory and environmental pressures.
- •Transitioning to sustainable energy sources presents significant operational challenges.
- •Volatility in global energy markets can impact job security and project funding.
Why Shell
- •Shell's global reach allows for international career opportunities and cultural exposure.
- •The company is a leader in developing innovative energy technologies.
- •Shell's commitment to sustainability is reflected in its substantial investments in green energy.
Aplyr’s read is generated by AI from public sources. Was it useful?
About Shell
Shell plc is a global group of energy and petrochemical companies, committed to providing sustainable energy solutions and meeting the world's energy needs.
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