About the role
Job Description
What is the opportunity?
The Director, Digital Communications & Enablement will lead strategic communications, culture, and organizational enablement for Digital business. You will develop and execute comprehensive internal communications and employee engagement strategies that inspire, connect, and mobilize teams across Digital. This position will serve as the voice of Digital, crafting compelling narratives that amplify business priorities, celebrate achievements, and build a thriving, high-performing culture aligned with Personal Banking objectives. You will partner with stakeholders to drive transparency and organizational effectiveness through strategic communications, large-scale events, talent programs, recognition initiatives, and digital workplace enablement.
Strategic Communications & Executive Messaging
Develop comprehensive internal communications strategy aligned with Digital, Personal Banking, and Empower 2030 priorities
Serve as strategic advisor to Digital SVPs/VPs on messaging, stakeholder engagement, and change management
Create and deliver executive-level content (quarterly updates, speaking notes, newsletters, campaigns) and lead change communications during transformations
Partner with Corporate Communications and cross-functional teams to ensure consistent messaging, monitor effectiveness, and adapt strategies
Event Production & Leadership Engagement
Lead end-to-end production of large-scale events (town halls, forums, celebrations, offsites) including concept development, speaker prep, logistics, vendor coordination, and facilitation
Design innovative formats and capture event moments through post-event communications and video highlights to maximize reach across in-person, virtual, and hybrid audiences
Culture, Engagement & Recognition
Design culture-building initiatives and lead employee engagement strategy (surveys, data analysis, action planning) aligned with OneRBC values
Coordinate ERGs and engagement committees; design and launch rewards/recognition programs and peer recognition initiatives
Drive culture communications promoting collaboration, diversity, and innovation; champion Digital's EVP and career growth opportunities
Talent, Onboarding & Digital Enablement
Own talent engagement programs and design best-in-class onboarding (Day 1+ journeys, orientation, toolkits); support talent acquisition and employer branding
Own Digital's intranet hub as centralized digital workplace; drive adoption of digital tools (Teams, SharePoint, Viva Engage) and partner with IT for enhancements
Facilitate networking forums enabling cross-team connections
Budget, Planning & Team Leadership
Develop and manage annual operating budget with forecasting, tracking, and financial reporting; optimize resource allocation and manage procurement
Lead annual headcount planning and FTE allocation; forecast staffing needs and ensure team is appropriately sized and skilled
Build and lead high-performing team with mentorship, coaching, talent management, succession planning, and representation in cross-functional forums
What do you need to succeed?
Must Have:
10+ years progressive experience in internal communications, employee engagement, or corporate communications, preferably in financial services
Proven track record planning and executing large-scale internal events (town halls, conferences) with hundreds of attendees
Exceptional storytelling and content creation skills; ability to craft compelling executive messaging for diverse audiences
Experience providing strategic communications counsel to senior executives (VP/SVP level) on messaging and change management
Strong project management skills managing multiple priorities, tight deadlines, and competing demands
Experience designing and executing talent engagement and onboarding programs
Experience managing operating budgets, headcount planning, and financial reporting for communications
Nice to Have:
Deep knowledge of Personal Banking & Digital business
Background in organizational change management or culture transformation initiatives
Background in HR, talent management, or organizational development
Knowledge of employee engagement survey methodologies and analytics
Experience with video production, multimedia content creation, and digital storytelling
Graduate degree in Communications, Public Relations, or Organizational Development; IABC or Prosci certification
What’s in it for you?
We thrive on the challenge to be our best, progressive thinking to keep growing, and working together to deliver trusted advice to help our clients thrive and communities prosper. We care about each other, reaching our potential, making a difference to our communities, and achieving success that is mutual.
Ability to make a difference and lasting impact
Work in a dynamic, collaborative, progressive, and high-performing team
Opportunities to do challenging work
Job Skills
Communication, Detail-Oriented, Internal Communications, Professional PresentationAdditional Job Details
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Note: Applications will be accepted until 11:59 PM on the day prior to the application deadline date above
Our Employment Opportunities
At RBC, we are guided by living shared values of Client First, Integrity, Collaboration, Respect and Excellence and winning together as One RBC. We believe an inclusive workplace that has diverse perspectives is core to our continued growth as one of the largest and most successful banks in the world. Maintaining a workplace where our employees feel supported to perform at their best, effectively collaborate, drive innovation, and grow professionally helps to bring our Purpose to life and create value for our clients and communities. RBC strives to deliver this through policies and programs intended to foster a workplace based on respect, belonging and opportunity for all.
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Expand your limits and create a new future together at RBC. Find out how we use our passion and drive to enhance the well-being of our clients and communities at jobs.rbc.com.
RBC is presently inviting candidates to apply for this existing vacancy. Applying to this posting allows you to express your interest in this current career opportunity at RBC. Qualified applicants may be contacted to review their resume in more detail.
Aplyr's read
Royal Bank of Canada stands as a financial giant in North America, attracting professionals in AI, digital transformation, and regulatory compliance.
What's promising
- •RBC's strong market position in North America provides stability and growth opportunities.
- •The bank invests heavily in AI and digital transformation, offering cutting-edge roles.
- •RBC's diverse financial services cater to a broad client base, enhancing career variety.
What to watch
- •Regulatory scrutiny in the financial sector can impact operations and job stability.
- •Adapting to rapid technological changes may challenge some employees.
- •High competition in the financial industry could pressure profit margins.
Why Royal Bank of Canada
- •RBC's focus on AI modernization differentiates it in the financial services sector.
- •The bank's commitment to sustainability reporting highlights its forward-thinking approach.
- •RBC's extensive role variety in finance transformation attracts diverse talent.
Aplyr’s read is generated by AI from public sources. Was it useful?
About Royal Bank of Canada
Royal Bank of Canada (RBC) is one of Canada's largest banks and a leading financial services provider in North America, offering a wide range of financial products and services to personal, business, and institutional clients.
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