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Senior Merchant

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~6 min

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Posted

89 days

01

About the role

Bloom is a full-service workplace design consultancy representing Poppy & Peonies on their search for a Senior Merchant to join their team. As Talent Advisors, we will be the liaison between our Bloom Partner and yourself during this recruitment process. We do not use fancy tech to search through resumes at Bloom; every resume is reviewed by a human to ensure that we attain a consistent and equitable interview process. You will directly join our client’s team if you are selected as the successful candidate. We look forward to seeing your application!


Hi, I’m Natalie Dusome, Founder and CEO of Poppy & Peonies.

At Poppy & Peonies, we’re a fun and energetic brand that believes style and function should always go hand-in-hand. We’re passionate about creating practical pieces that make life a little easier and literally lighten the load.

Building Poppy & Peonies has been an incredible adventure. It all started when my daughter Poppy was born, and I found that my accessories no longer fit my new life as a mom. I needed bags with pockets and organization that looked cool but also had functionality. When I couldn’t find them, I decided to create them myself. And so, in 2015, Poppy & Peonies was born.

We’ve come a long way since then—from filling orders in my basement to appearing on Dragons’ Den, and now, expanding into new product categories and collaborating with exciting influencers and brands. It hasn’t always been smooth sailing, but thanks to our incredible community, we’ve never felt more loved and supported!

We believe in our responsibility to care for the environment and are passionate about preserving the health and welfare of our planet and the animals that live on it. That’s why all of our bags are made from high-quality vegan leather, and our entire product line is vegan, cruelty-free, and PETA-approved. We ship our products plastic-free and use a combination of recycled, compostable, and biodegradable materials to mitigate shipping waste. We are constantly looking for new ways to make our products and supply chain more sustainable, reducing our carbon footprint.


As our Senior Merchant, you will shape the product strategy that fuels Poppy & Peonies’ continued growth. You will play a key role in defining the assortment strategy, category growth, and product lifecycle for Poppy & Peonies. This role will work closely with our Design and Creative teams, partnering day to day to help bring products to life - from initial concept through to launch. You will ensure that every product not only reflects our brand vision but also meets customer demand and drives commercial success.

You will help determine which products we develop, how we position them in the market, and how our assortment evolves as we expand into new categories and markets. Sitting at the intersection of design, data, and customer insight, you will ensure our assortment reflects what our customers truly want, while staying ahead of trends and competitive landscape.

This is an exciting opportunity for someone who loves and is deeply passionate about handbags and accessories - someone who lives and breathes trends, understands the competitive market, and knows how to translate that into a winning product assortment. Does this sound like you?

Are you passionate about building product assortments that resonate with customers?

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Aplyr's read

Bloom is a dynamic company attracting diverse roles from customer service to executive leadership, appealing to those seeking growth in a fast-paced environment.

Synthesized from recent postings & public sources

What's promising

  • Bloom offers a wide range of roles, indicating diverse opportunities for career growth.
  • The company is expanding its leadership team, suggesting strong business growth.
  • Bloom's focus on customer experience roles highlights a commitment to customer satisfaction.

What to watch

  • Limited public information about Bloom's company culture may concern potential applicants.
  • The company's rapid hiring could indicate high turnover or scaling challenges.
  • Roles like Fractional HR & Talent Advisor suggest potential instability in HR management.

Why Bloom

  • Bloom hires for niche roles like Affiliate & Partnerships Manager, indicating a focus on strategic growth.
  • The presence of roles across different brands like Huha and Poppy & Peonies shows diverse brand management.
  • Bloom's recruitment of senior positions reflects a strategy to strengthen leadership and innovation.

Aplyr’s read is generated by AI from public sources. Was it useful?

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