Business Development Manager

At Cision, we believe in empowering every individual to make an impact. Here, your voice is heard, your ideas are valued, and your unique perspective fuels our collective success. As part of our global team, you'll thrive in an environment that champions curiosity, collaboration, and innovation, all while making meaningful contributions to the brands we accelerate.

Join us in shaping the future of communication and building authentic connections that matter. Whether you're solving complex problems or driving bold innovations, your growth is our success, and together, we’ll create the conversations of tomorrow.

Empower your impact at Cision. Be seen, be understood, be you.

The Role

Cision is seeking an experienced Business Development Manager to join our New Business (Hunter) team, responsible for driving high-value, net-new revenue across the Mediterranean mid-markets, with a core focus on selling the PR Newswire suite of products. 

This is a full 360° new business role, owning complex sales cycles from initial prospecting through to close. The role requires a structured, data-led and consultative sales approach, positioning PR Newswire as a strategic communications platform aligned to measurable business outcomes. 

You will be expected to operate with discipline and commercial judgement, applying MEDDICC methodology to qualify, progress and forecast opportunities accurately. 

About PR Newswire 

PR Newswire is Cision’s flagship communications distribution platform, enabling organisations to securely distribute news to verified journalists, media outlets, influencers and key stakeholders at scale. 

Used by PR, communications and marketing leaders globally, PR Newswire supports organisations to: 

• Increase brand visibility and credibility through earned media 

• Distribute press releases to targeted and trusted media audiences 

• Amplify content reach across digital and owned channels 

• Measure and demonstrate the impact of communications activity 

In this role, you will position PR Newswire as a strategic investment that underpins reputation management, brand growth and communications effectiveness. 

Duties and Responsibilities

The role includes, but is not limited to:

• Own and drive new business acquisition across the Mediterranean mid-markets, selling the PR Newswire suite of products. 

• Proactively generate pipeline through disciplined outbound activity, including cold calling, LinkedIn and tools such as Cognism  

• Apply MEDDICC rigorously to qualify opportunities, ensuring clarity around metrics 

• Position PR Newswire’s value proposition against clearly defined business outcomes and success metrics. 

• Lead complex, consultative sales conversations with senior stakeholders and decision makers. 

• Deliver high-impact online and in-person product demonstrations tailored to customer objectives. 

• Build and maintain a high-quality pipeline with strong forecast accuracy. 

• Consistently achieve activity KPIs and revenue targets in line with senior-level expectations. 

• Maintain structured, insight-led engagement with prospects throughout the buyer’s journey. 

• Ensure accurate, timely and detailed CRM accuracy within Salesforce, aligned to MEDDICC standards. 

• Provide detailed reporting on pipeline accuracy, forecast, wins/losses, competitive positioning and market trends. 

• Act as an ambassador for Cision and PR Newswire at client meetings and relevant industry events. 

• Skills & Tags

  gorustaiiosdataanalyticsproductmarketing