About the role
In 2009, Riot released its debut game League of Legends and has since gone on to become the most-played PC game in the world, spawning a rich entertainment ecosystem including more games, music, film and TV, and consumer products. Riot’s second title, VALORANT, has become another global success -and now, the new frontier is commercial live events, centered on our characters, games, IP, and music universe.
We’re looking for humble but ambitious, razor-sharp professionals who can bring a fresh perspective to RGM. Like us, you take play seriously-you’re passionate about games. We embrace those who see things differently, aren’t afraid to experiment, and have a healthy understanding of how to work within constraints.
That’s where you come in.
As APAC Music Artist Partnerships Manager III, you’ll lead Riot Games Music’s external music partnerships efforts across our portfolio of games and content in the APAC region - including League of Legends, Wild Rift, VALORANT, Teamfight Tactics, 2XKO, and others. You’ll guide the execution of regional music strategies, leading a mix of internal and external contributors, and representing RGM across Riot’s publishing and product teams in East Asia and Southeast Asia.
This is a craft leader role people manager role. You’ll be responsible for growing craft excellence in music partnerships supervision while building operational bridges across game, entertainment, and publishing teams in APAC. You’ll also serve as a key interface with our Chinese publishing partners at Tencent and K6, helping guide joint planning, regional artist collaborations, and campaign execution.
Responsibilities:
- Manage and grow Riot’s music presence across APAC, overseeing execution for music strategies on League of Legends, TFT, Wild Rift, VALORANT, and other Riot titles.
- Act as a regional lead and day-to-day music partner to Riot product and publishing teams across China, Japan, Korea, and South and Southeast Asia.
- Own and maintain RGM’s relationships with key Asian music and social platforms
- Partner with supervision on licensing or creative development and execution of original songs, licensed music, and artist collaborations that reflect regional cultural context and player identity.
- Build and guide, a team of best in class music partnerships contributors and vendors () in the region.
- Collaborate cross-functionally with audio, creative, marketing, and game teams to align music with campaign goals and player experience.
- Partner with Tencent and K6 teams in China to support music strategy, campaign approvals, and localization of music-forward assets.
- Partner with RGM project managers, team coordinators, and Business Affairs to ensure regional music workstreams align with Riot Games Music’s operational standards for rights, budgeting, and production workflows.
- Track music KPIs in APAC markets and iterate on creative and partnership strategy based on performance insights.
- Cultivate and maintain a strong network of regional artists, producers, and music agencies.
- Represent the APAC music strategy POV in global RGM sync meetings, project reviews, and best practice sharing.
Required Qualifications:
- 5+ years of experience in music platform, marketing, artist partnerships, music production, supervision or A&R across games, entertainment, or media, Experience with S Tier global artist campaigns and platform side partnerships
- Strong gaming affinity - you play Riot’s or other games and understand how music impacts the experience
- Native understanding of music and culture in East and Southeast Asia, and demonstrated ability to lead music strategy for culturally diverse audiences.
- Experience leading or mentoring other music professionals or cross-functional project teams.
- Familiarity with music licensing, rights negotiation, and working with legal/business affairs stakeholders.
- Track record of managing multiple music campaigns or initiatives simultaneously.
- Excellent communication and collaboration skills across creative, technical, and executive audiences.
- Fluent in English (verbal & written). Fluency in Mandarin, Korean or Japanese is a strong plus.
- Located within the APAC region (e.g., China, Korea, Japan, Singapore, or similar); <
Aplyr's read
Riot Games is a powerhouse in the gaming world, attracting talent passionate about esports and community-driven game development.
What's promising
- •Riot Games has a strong focus on community engagement, fostering a dedicated player base.
- •The company is a leader in esports, providing numerous opportunities for growth in competitive gaming.
- •Riot invests heavily in research and development, driving innovation in gaming technology.
What to watch
- •Work-life balance can be challenging due to the fast-paced nature of the gaming industry.
- •There is pressure to maintain the high success of flagship titles like League of Legends.
- •The company faces intense competition from other major game developers and publishers.
Why Riot Games
- •Riot Games is renowned for its strong esports ecosystem, influencing global gaming culture.
- •The company emphasizes player feedback, integrating community input into game development.
- •Riot's diverse role offerings span from creative arts to cutting-edge tech, attracting varied talent.
Aplyr’s read is generated by AI from public sources. Was it useful?
About Riot Games
Riot Games is a leading video game developer and publisher known for creating popular titles such as League of Legends and Valorant. The company has significantly impacted the gaming industry by fostering a strong esports ecosystem and community engagement.