Sr. Director, Financial Planning & Analysis (FP&A)

Confirmed live in the last 24 hours

WebFX

Fort Myers, FL

Hybrid

Posted April 8, 2026

Job Description

About WebFX

WebFX is a $100M+ revenue, PE-backed digital marketing and revenue intelligence company headquartered in Harrisburg, PA, with offices across York and Lancaster, PA; Detroit/Ann Arbor, MI; St. Pete/Tampa and Ft. Myers, FL; Cape Town, South Africa; and Guatemala City, Guatemala. We are growing double digits year over year, carry 97% recurring revenue, and operate a four-layer business model combining services, software, data, and AI. Our owned asset portfolio includes RevenueCloudFX, our proprietary marketing attribution and intelligence platform; Nutshell CRM, a growing SMB customer relationship management platform; OmniSEO, our AI-powered SEO platform; TeamAI, our internal and client-facing AI agent platform; and SEO.com, one of the most valuable domain assets in the search industry. We are approaching an important strategic transition in 2027 and are building the financial infrastructure and leadership team to execute it with excellence.

What We're Looking For

You will be the financial engine that powers WebFX through one of the most consequential periods in its history. This is not a maintenance role. You are building financial infrastructure from near-scratch in several critical areas, mentoring a FP&A team member, and owning the deliverables that will define how sophisticated buyers and sponsors evaluate this business in 2027 and beyond.

You will work directly alongside a CFO with deep PE-transaction experience who is invested in your development. The ceiling for this role is defined by your performance, not by an org chart.

What You'll Own

Financial Infrastructure and Planning

-Build and own the rolling 6-quarter financial forecast — this is your most immediate and critical deliverable

-Develop and maintain the annual budget model, monthly reforecast, and variance analysis framework

-Own the EBITDA add-back tracker and proactively identify every permitted adjustment each month without being asked

-Build and maintain ARR bridge, MRR roll-forward, NRR cohort analysis, and CAC and LTV models that tell the business story clearly

-Design and implement a monthly close narrative that translates financial results into board-ready communication within 72 hours of close

Board and PE Sponsor Communication

-Own the monthly financial package for our PE sponsor, including narrative, variance explanations, and forward outlook

-Build and maintain the management presentation financial materials and the data room infrastructure for the 2027 sponsor transition

-Develop department-level financial reporting that gives operational leaders clear visibility into their P&L without requiring finance translation

-Prepare the Rule of 40, lender-adjusted EBITDA, and ARR-based metrics that sophisticated buyers and lenders will scrutinize

Operational Velocity and Cross-Functional Partnership

-Partner with the SVP of Commercial, RevOps, and department heads to build financial models that inform real operating decisions

-Own the AI SEO revenue and cost forecast model, including token cost unit economics and margin trajectory by service line

-Build and maintain the headcount and productivity model that tracks revenue per head, cost per head, and gross margin per head across all departments

-Lead the financial analysis behind strategic initiatives including new product launches, pricing changes, and M&A evaluation

Team Development

-Directly mentor the FP&A Specialist, building their technical modeling capability, financ

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