About the role
The purpose of this role is to ensure the Client’s marketing needs are met effectively and strategically. As a Client Manager, the primary responsibility is to build and maintain strong, long-term relationships with clients, acting as their main point of contact and trusted advisor. The role requires leveraging business insights to identify growth opportunities, propose strategic marketing solutions, and ensure the seamless execution of day-to-day activities. Collaboration with internal teams—particularly activation practice leaders and cross-functional departments—is essential to deliver integrated initiatives that drive measurable results and support the Client’s overall business objectives.
Job Description:
Key Responsibilities
Business Management: Deliver the full service proposition to clients, ensuring end-to-end management of their business and marketing needs.
Relationship Management: Own and nurture strong, long-term client relationships in alignment with the defined relationship strategy
Client Development: Proactively identify cross-sell and upsell opportunities to support client growth and business expansion
Commercial & Service Ownership: Guarantee seamless service delivery while maintaining the profitability and efficiency of the client account
Team Leadership: Lead, motivate, and support the team, aligning internal efforts with the client’s business culture and strategic objectives.
Requirements
BSc or MSc in Marketing, Communication, Economics, or related fields
Minimum of 5-6 years of experience in similar roles within the marketing/communication sector, preferably in agencies or multinational environments
Excellent experience in Media Planning Digital (Performance), offline is a plus
Excellent level of English, written and spoken
People Management: Proven ability to lead and inspire teams toward achieving shared business goals
Communication Skills: Strong verbal and written communication skills, with the ability to clearly articulate strategies and foster effective client dialogue
Project Management: Experience in managing complex marketing projects from planning through execution
Strategic Thinking: Ability to apply strategic marketing approaches, ideally within the Dentsu framework or similar environments
Negotiation & Influence: Skilled in navigating discussions and securing mutually beneficial outcomes
Market Insight: Competence in analyzing market trends and consumer insights to inform and refine marketing strategies
Budget Management: Strong financial acumen with experience in budget oversight and collaboration with activation teams
Buying Strategy: Understanding of media buying processes and ability to optimize investment decisions in partnership with activation teams
Cross-Media Coordination: Experience in managing integrated campaigns across multiple media channeis
Audit Management: Familiarity with audit processes and ability to manage relationships with auditors across various media sectors.
Location:
MilanBrand:
CaratTime Type:
Full timeContract Type:
PermanentAplyr's read
Dentsu is a powerhouse in advertising, known for its data-driven strategies and digital transformation. It's ideal for those passionate about innovative marketing solutions.
What's promising
- •Dentsu emphasizes digital transformation, positioning itself at the forefront of modern advertising.
- •The company offers diverse roles, providing opportunities for career growth across various marketing disciplines.
- •Dentsu's focus on data-driven strategies attracts clients seeking measurable marketing outcomes.
What to watch
- •The advertising industry is highly competitive, posing challenges for maintaining market share.
- •Rapid technological changes require constant adaptation, which can be demanding for employees.
- •Limited public information about employee satisfaction and work-life balance at Dentsu.
Why Dentsu
- •Dentsu integrates traditional and digital marketing, offering comprehensive solutions.
- •Its global presence allows for cross-cultural marketing strategies and insights.
- •Dentsu's commitment to innovation is reflected in roles like AI Motion Designer.
Aplyr’s read is generated by AI from public sources. Was it useful?
About Dentsu
Dentsu USA is a leading marketing and advertising agency that provides integrated solutions to clients across various sectors, focusing on digital transformation and data-driven strategies.