Staff Product Manager, Pharma

We're looking for a seasoned pharma media and advertising expert to serve as the product owner for The Trade Desk's Pharma vertical. You bring deep, firsthand knowledge of how pharmaceutical brands plan, buy, and measure media and you're ready to translate that expertise into platform capabilities that redefine what the Trade Desk can do for healthcare advertisers.  This is not a generalist PM role. You know the pharma media ecosystem from the
inside-out: HCP and DTC campaign workflows, health-native DSPs, specialized data partnerships, and the highly complex regulatory frameworks that underpin the industry. You've worked alongside brand teams, agency holding groups, and health data partners, and you understand the nuance of reaching both patients
and providers at scale within a tightly regulated environment.  If you thrive at the intersection of deeply regulated industries and cutting-edge ad
technology, this role was built for you.

WHAT YOU WILL BE DOING
- Own the product vision and roadmap for pharma and health media capabilities across The Trade Desk platform, including HCP targeting audience activation workflows, and integrations with health-native DSPs and data partners.
- Serve as the primary product owner for complex integrations with health-native DSPs and specialized health data platforms, ensuring seamless activation, measurement, and reporting for pharmaceutical advertisers.
- Partner with pharma brand teams, agency trading desks (including health-specialist agencies), and data partners to identify capability gaps and translate them into scalable product requirements.
- Define and drive requirements for HCP audience segmentation, measurement, health identity workflows, and data partnerships across The Trade Desk's ecosystem.
- Build and operationalize compliance frameworks specific to pharmaceutical advertising in close partnership with Legal, Privacy, and Policy teams.
- Collaborate with engineering and data science teams to design back-end systems, APIs, and data architectures that support health-specific data ingestion, identity resolution, and measurement pipelines while embedding privacy-by-design principles.
- Lead cross-functional alignment across product, engineering, data science, legal, and commercial teams to deliver pharma capabilities that are both
technically rigorous and commercially differentiated.
- Develop frameworks to optimize for the most salient pharma KPIs (such as HCP reach and frequency, patient journey analytics, etc), in partnership with
health data providers and internal teams.
- Anticipate regulatory shifts and proactively advise on product strategy and compliance readiness as the health privacy landscape evolves.
- Represent The Trade Desk externally with pharma clients, agency partners, and health data ecosystems as a credible product and industry voice and
regularly intake feedback to inform future product roadmap and strategy.

WHAT YOU BRING TO THE TABLE
- 10+ years of experience in pharma media and advertising, with deep hands-on expertise across HCP and DTC campaign strategy, planning, buying, or product, at a pharmaceutical brand, health-specialist agency, health data company, or ad tech platform serving the pharma vertical.
- Comprehensive knowledge of the health media ecosystem and the data partnerships, targeting workflows, and measurement approaches specific to
pharmaceutical advertisers.
- Proven experience managing complex product integrations with health-native DSPs and specialized health data platforms.
- Strong working knowledge of the regulatory and compliance landscape governing pharmaceutical advertising: HIPAA, NAI health data guidelines,
FDA promotional requirements, and emerging state health privacy frameworks.
- Technical fluency sufficient to partner credibly with engineering teams onAPI design, data pipeline architecture, identity resolution, and access control
models.
- Demonstrated ability to drive cross-functional alignment across product, legal, commercial, and engineering stakeholders in ambiguous, fast-moving
environments.
- Exceptional communication skills! Able to translate pharma indus