About the role
The purpose of this role is to assist the team in their day to day duties and coordination of campaigns and initiatives
Job Description:
Key responsibilities:
- Act as client’s constructive point of contact for digital management matters
➢ Suggest, design and effectively implement set digital strategies, projects to increase ROI for assigned brands basis their specific requirements
➢ Act as a gatekeeper for content posted to all channels; review and edit posts to ensure accuracy and adherence to brand voice and standards; curate, manage all published content
➢ Proactively collaborate with respective internal teams to conceptualise and execute the project & campaign requirements on routine basis thereby nourishing internal teams’ partnership
➢ Set and monitor KPI’s measuring the impact of digital media strategies, and analyze, review, and report on effectiveness of campaigns
➢ Proactively guide teams’ response and reaction to the changes within online media networks viz. changes in functionality, methods of engagement, addition of new features and more
➢ Monitor and oversee social media buzz reporting and communication; manage social listening vendor(s), and solutions for premium social media reporting
➢ Effectively utilizing media & respective online tools thus aiding the brand strategy
➢ Planning & presenting Monthly, Quarterly & Bi-Annual Campaign plans for the brand
➢ Ensure that campaign deliverables meet requirements and exceeds expectations
➢ Maintain frequent contact with clients thereby fostering a strong, long-term relationship
➢ Address respective client queries timely and effectively
➢ Identify new opportunities, manage existing clients and help in business growth
➢ Attend & oversee coverage during on-ground events & workshops as deemed necessary
➢ Liaison with third party vendors, influencers, partner firms on behalf of the brand for campaigns & projects
➢ Effectively overcome and manage critical challenges with passion and precision
➢ Make efficient use of new trends in digital industry for regular research and to devise implementation of related studies & techniques in routine
➢ Be actively involved in SEO/Tech/Media/ORM/Research/Ecommencify efforts with the support team(s)
➢ Effectively manage, guide & train the immediate team of Digital Media Executive(s) & Sr. Digital Media Executive(s)
Location:
GurugramBrand:
Dentsu CreativeTime Type:
Full timeContract Type:
PermanentAplyr's read
Dentsu is a powerhouse in advertising, known for its data-driven strategies and digital transformation. It's ideal for those passionate about innovative marketing solutions.
What's promising
- •Dentsu emphasizes digital transformation, positioning itself at the forefront of modern advertising.
- •The company offers diverse roles, providing opportunities for career growth across various marketing disciplines.
- •Dentsu's focus on data-driven strategies attracts clients seeking measurable marketing outcomes.
What to watch
- •The advertising industry is highly competitive, posing challenges for maintaining market share.
- •Rapid technological changes require constant adaptation, which can be demanding for employees.
- •Limited public information about employee satisfaction and work-life balance at Dentsu.
Why Dentsu
- •Dentsu integrates traditional and digital marketing, offering comprehensive solutions.
- •Its global presence allows for cross-cultural marketing strategies and insights.
- •Dentsu's commitment to innovation is reflected in roles like AI Motion Designer.
Aplyr’s read is generated by AI from public sources. Was it useful?
About Dentsu
Dentsu USA is a leading marketing and advertising agency that provides integrated solutions to clients across various sectors, focusing on digital transformation and data-driven strategies.