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Director, Commerce Strategy, Intelligence & Demand Creation

The Campbell's CompanyThe Campbell's Company·Food & Beverage

Compensation

$166,800 - $239,800/year

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Posted

59 days

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About the role

Since 1869, we've connected people through food they love. We’re proud to be stewards of amazing brands that people trust. Our portfolio includes the iconic Campbell’s brand, as well as Cape Cod, Chunky, Goldfish, Kettle Brand, Lance, Late July, Pacific Foods, Pepperidge Farm, Prego, Pace, Rao’s Homemade, Snack Factory, Snyder’s of Hanover. Swanson, and V8. 

Here, you will make a difference every day. You will be supported to build a rewarding career with opportunities to grow, innovate and inspire. Make history with us.

Why Campbell’s…

  • Benefits begin on day one and include medical, dental, short and long-term disability, AD&D, and life insurance (for individual, families, and domestic partners).
  • Employees are eligible for our matching 401(k) plan and can enroll on the first day of employment with immediate vesting.
  • Campbell’s offers unlimited sick time along with paid time off and holiday pay.
  • If in WHQ – free access to the fitness center. Access to on-site day care (operated by Bright Horizons) and company store.
  • Giving back to the communities where our employees work and live is very important to Campbell’s.   Our “Campbell’s Cares” program matches employee donations and/or volunteer activity up to $1,500 annually.
  • Campbell’s has a variety of Employee Resource Groups (ERGs) to support employees.

How You Will Make History Here… 

  • Lead and shape the enterprise Commerce and Omni Commerce strategy and longterm roadmap aligned to growth priorities 

  • Serve as the enterprise commercial interface, translating capabilities into measurable demand and customer impact 

  • Champion agentic, AIenabled, and nextgeneration commerce models that redefine discovery, conversion, and loyalty 

  • Build the commerce organization, operating model, and capabilities of the future 

 

What You Will Do… 

  • Lead enterprise Commerce and Omni Commerce strategy and roadmap 

  • Drive threeyear strategic planning, prioritization, and Annual Operating Plan (AOP) integration 

  • Own the enterprise Agentic Commerce roadmap and futureofcommerce vision 

  • Identify, pilot, and scale AI and agentic use cases that improve discovery, conversion, and loyalty 

  • Lead the Digital Shelf team and partner closely with Search, Media, and Analytics teams 

  • Own enterprise commerce KPIs, dashboards, and performance frameworks 

  • Translate analytics into actionable insights across customers and categories 

  • Ensure a consistent enterprise view of commerce performance 

  • Define enterprise standards for online availability, assortment, pricing, and fulfillment 

  • Lead visibility into online availability and instock performance 

  • Partner crossfunctionally to enable seamless commerce launches and execution 

  • Build the Omni Commerce eCategory Management (eCatMan) and Customer Field Support model of the future 

  • Drive enterprise commerce capability building, including training and playbooks 

 

Who You Will Work With… 

  • Sales, Marketing, and Category Management teams 

  • Revenue Growth Management (RGM) and Finance partners 

  • Supply Chain and Operations teams 

  • Digital, Retail, Media, Search, and Analytics teams 

  • Enterprise and customerfacing commerce stakeholders 

 

What You Bring to the Table 

  • Bachelor’s degree required 

  • 10+ years of experience in Commerce, eCommerce, Omni Commerce, Digital Strategy, or Analytics roles 

  • Strong understanding of digital shelf execution, analytics, retail media, and marketplace dynamics 

  • Proven ability to lead largescale, crossfunctional, enterprise initiatives 

  • Exceptional strategic thinking, analytical rigor, and executive communication skills 

 

It Would Be Great If You Have…

  • Advanced degree (MBA or equivalent) 

  • Experience shaping or deploying AIenabled or agentic commerce capabilities at scale 

  • Background building enterprise analytics frameworks and performance governance models 

  • Experience designing futurestate commerce operating models and capability roadmaps 

Compensation and Benefits:

The target base salary range for this full-time, salaried position is between 

$166,800-$239,800

Individual base pay depends on work location and additional factors such as experience, job-related skills, and relevant education or training. Total pay may include other forms of compensation. In addition, we offer competitive health, dental, 401k and wellness benefits beginning on the first day of employment. Please ask your Talent Acquisition Partner for more information about our total rewards package.

The Company is committed to providing equal opportunity for employees and qualified applicants in all aspects of the employment relationship, including consideration for employment, without regard to race, color, sex, sexual orientation, gender identity, national origin, citizenship, marital status, protected veteran status, disability, age, religion, or any other classification protected by law.

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Aplyr's read

The Campbell's Company is a key player in the food and beverage sector, known for its focus on quality and innovation in product offerings.

Synthesized from recent postings & public sources

What's promising

  • Strong emphasis on innovation and quality in product development.
  • Diverse range of roles available, from operations to market development.
  • Opportunities for growth in a stable, established company.

What to watch

  • Limited public information about company culture and work-life balance.
  • Potential for repetitive tasks in lower-wage positions.
  • High competition for market development roles may limit advancement.

Why The Campbell's Company

  • Focus on acquiring and growing high-quality food brands.
  • Offers a mix of hourly and salaried positions across shifts.
  • Emphasis on sanitation roles highlights commitment to product safety.

Aplyr’s read is generated by AI from public sources. Was it useful?

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About The Campbell's Company

Sovos Brands is a food and beverage company focused on acquiring and growing brands that provide high-quality products to consumers. The company emphasizes innovation and quality in its offerings.

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