About the role

Aplyr's Quick Take

This role is about leading the development of data solutions and go-to-market strategies for products at Dentsu. You'll be working on product vision, market positioning, and collaborating with clients and senior leaders to align business strategies with software solutions. It's primarily an individual contributor role focused on strategy and product development.

Good fit

Ideal candidates have significant experience in product management or strategy, particularly in tech or data-driven environments. A strong analytical mindset and ability to work collaboratively with various stakeholders will help you thrive here.

Worth noting

This position is a fixed-term contract, which might be a concern for those seeking long-term stability. The emphasis on market research and competitive analysis suggests a fast-paced, dynamic work environment.

The purpose of this role is to develop go-to-market strategy that encompasses the product vision, positioning, pricing and promotion with a focus on increasing market awareness and contribute to product and technology strategy.

Job Description:

Key responsibilities:
Leads to identify, design, and specify end-to-end product while translating clients’ business strategies and objectives into an overall software solution approach and roadmap that is used to determine the solution and functionality that can be implemented
Conducts research audits, knowledge maps, trend assessments, SWOT analyses to define scope and opportunities
Integrates market knowledge, strategic insight and a strong user focus to help our organisation create great products
Defines product vision, positioning, pricing, promotion and the go-to-market strategy
Provides market and technology research and competitive analysis to progress our product and technology strategy
Partners with senior leaders, partners and clients to develop a range of marketing growth strategies & products: customer, consumer, product, touchpoint, channel

Location:

Shanghai - Haisu Plaza

Brand:

Amplifi

Time Type:

Full time

Contract Type:

Fixed Term Contract (Fixed Term)

Skills & Tags

data

Aplyr's read

Dentsu is a powerhouse in advertising, known for its data-driven strategies and digital transformation. It's ideal for those passionate about innovative marketing solutions.
Synthesized from recent postings & public sources

What's promising

•Dentsu emphasizes digital transformation, positioning itself at the forefront of modern advertising.
•The company offers diverse roles, providing opportunities for career growth across various marketing disciplines.
•Dentsu's focus on data-driven strategies attracts clients seeking measurable marketing outcomes.

What to watch

•The advertising industry is highly competitive, posing challenges for maintaining market share.
•Rapid technological changes require constant adaptation, which can be demanding for employees.
•Limited public information about employee satisfaction and work-life balance at Dentsu.

Why Dentsu

•Dentsu integrates traditional and digital marketing, offering comprehensive solutions.
•Its global presence allows for cross-cultural marketing strategies and insights.
•Dentsu's commitment to innovation is reflected in roles like AI Motion Designer.

Aplyr’s read is generated by AI from public sources. Was it useful?

About Dentsu

Dentsu

dentsu.com

View company

Dentsu USA is a leading marketing and advertising agency that provides integrated solutions to clients across various sectors, focusing on digital transformation and data-driven strategies.