About the role
Manager, Motion Design, Brand Creative Studio
THE ROLE
We are seeking a Manager, Motion Design to join the Brand Creative Studio. This role is a hands-on motion designer responsible for developing and executing motion systems across a wide range of brand and marketing initiatives, including the Netflix Brand, Netflix House, Product Marketing, and Corporate Communications.
This role sits across both Core Design and Production Design, bridging high-level creative development and large-scale execution. The focus is on translating brand strategy, creative direction, and design systems into scalable motion outputs across channels, formats, and markets.
You will play a critical role in defining how motion design operates within Brand Creative Studio, contributing to both concept development and high-volume execution. You will partner closely with cross-functional teams and external agencies to ensure motion work is delivered with clarity, craft, and consistency.
A strong portfolio demonstrating excellence in motion design across campaigns, systems thinking, and multi-format execution is required.
THE TEAM
The Netflix Brand Creative Studio (BCS) is our in-house team of Strategists, Creatives, Designers, Producers, and Program Managers. We are the creative collective behind Netflix’s most high-profile brand initiatives, developing work that builds passionate fandoms and shapes how the world connects with our brand. Our mission is to strengthen the Netflix brand and drive business value by creating culturally relevant marketing that is as entertaining as our shows, films, games, and experiences. Our studio serves as a centralized partner for a wide range of business-critical areas—spanning Global Brand and Brand Partnerships, Ads, Consumer Products, and live experiences like Netflix House.
As Netflix continues to expand into new business units, formats, and physical experiences, the volume and complexity of design output across the company continues to grow. To support this scale, BCS is evolving its operating model to include a dedicated production design team focused on speed, systems, and consistency, without compromising craft.
RESPONSIBILITIES
Motion Design & Creative Development
Contribute to the development of motion concepts and creative direction across campaigns, helping define how motion enhances storytelling and brand expression
Partner with designers and creative leads to integrate motion into early-stage concept development
Ensure motion solutions are aligned with brand strategy and creative intent across all touchpoints
Scalable Motion Systems & Production
Translate creative direction and brand systems into scalable motion frameworks, templates, and toolkits
Develop motion systems that can be applied across formats including social, digital, video, DOOH, and experiential environments
Support high-volume production needs, including lower-funnel assets such as banners, cutdowns, and performance-driven creative
Cross-Functional Creative Support
Serve as a motion design partner to teams across Brand, Netflix House, Product Marketing, Ads, and Corporate Communications
Ensure motion work is fit-for-purpose across different audiences, channels, and business needs
Agency & Partner Management
Collaborate with and provide direction to external motion vendors and agency partners
Ensure external work aligns with Netflix brand standards, motion systems, and production frameworks
Support decisions on when work should be executed internally versus externally
Quality, Craft & Workflow Development
Maintain a high bar for motion design quality across all outputs
Help define workflows, file structures, and best practices for motion production at scale
Identify opportunities to improve efficiency through templates, systems, and tooling
Stay current on motion design trends, tools, and emerging technologies
QUALIFICATIONS
10+ years of experience in motion design within a creative agency, design studio, or scaled in-house brand team
An exceptional portfolio demonstrating motion design across brand, campaign, and digital work
Strong foundation in design, with the ability to contribute to broader visual systems beyond motion
Experience working across a wide range of formats, including social, digital, video, OOH, and experiential
Proven experience building motion templates, toolkits, or systems that support high-volume production
Experience managing and directing external vendors and agency partners
Proficiency in After Effects, Premiere, Cinema 4D, Figma, and Adobe Creative Suite; familiarity with scalable production workflows
Strong collaboration skills with experience working across cross-functional teams
Ability to move fluidly between concept development and hands-on execution
Strong communication, organizational, and problem-solving skills
Comfortable navigating ambiguity and evolving workflows in a fast-paced environment
A hands-on designer who can contribute directly to the work while helping shape how motion is executed at scale
Skills & Tags
Aplyr's read
Netflix is a powerhouse in streaming entertainment, attracting top talent in tech and creative fields to innovate and captivate global audiences.
What's promising
- •Netflix invests heavily in cutting-edge technology and personalization algorithms.
- •The company offers diverse roles across global locations, fostering international career opportunities.
- •Strong focus on original content creation sets it apart in the entertainment industry.
What to watch
- •Intense competition from other streaming services challenges market dominance.
- •High-pressure work environment reported by some employees, especially in tech roles.
- •Frequent organizational changes can lead to job insecurity.
Why Netflix
- •Pioneered the streaming service model, setting industry standards.
- •Leverages data-driven insights to tailor content recommendations for users.
- •Strong global presence with localized content strategies for diverse markets.
Aplyr’s read is generated by AI from public sources. Was it useful?
About Netflix
Netflix is a leading streaming entertainment service offering a wide variety of award-winning TV shows, movies, anime, documentaries, and more on thousands of internet-connected devices.