About the role
Hypebeast is a leading global platform for contemporary culture and lifestyle, and a premier destination for editorially-driven news and commerce. Founded in 2005, it became a publicly listed company in 2016, and today boasts a global readership across North America, Asia Pacific, Europe and more. The Group has expanded its publishing brands to a wider scope, encompassing Hypebeast and its multiple content distribution platforms, creative agency Hypemaker, and e-commerce and retail platform HBX.
The Creative Media Associate Director (Art-based) is responsible for guiding creative media strategy and conceptual thinking for media and media-related content campaigns from an artistic POV across a variety of channels in China, including but not limited to social outlets (WeChat, Weibo, Red, Douyin & Bilibili), digital/web, print, video and experiential events, aligning them with Hypebeast overall media POV, visual aesthetics and creative visions.
The role will also involve generating and tracking new business opportunities, personally building and maintaining deep relationships with key industry players, including client-side marketing executives, ad agencies and most importantly, community members within the creative realm both locally and globally.
Aplyr's read
Hypebeast is a leading voice in streetwear and lifestyle media, attracting creative professionals passionate about contemporary culture and digital storytelling.
What's promising
- •Hypebeast has a strong global presence, appealing to a diverse audience interested in streetwear and contemporary culture.
- •The company offers a dynamic work environment with roles in creative media, marketing, and technology.
- •Hypebeast's focus on niche markets like Hypegolf provides unique opportunities for specialization.
What to watch
- •The niche focus may limit career growth for those seeking broader industry experience.
- •High competition for roles due to the company's strong brand appeal.
- •Potential for high-pressure environments given the fast-paced nature of media and publishing.
Why Hypebeast
- •Hypebeast's integration of fashion, lifestyle, and culture sets it apart from traditional media companies.
- •The platform's emphasis on streetwear culture attracts a youthful and trend-savvy workforce.
- •Hypebeast's diverse role offerings across global locations provide varied career paths.
Aplyr’s read is generated by AI from public sources. Was it useful?
About Hypebeast
Hypebeast AU is an online platform that focuses on streetwear, fashion, and lifestyle content, catering to a global audience interested in contemporary culture.
Similar roles
Social Media Specialist (Graduate Trainee)
Samsung
Junior Online Marketing Manager (Mensch)
WPP Media (GroupM)
Junior Online Marketing Manager (Mensch)
WPP Media (GroupM)
Chef de projet Social Media junior H/F - ALTERNANCE
VML (Wunderman Thompson)
Junior Social Media Insight Analyst
VML (Wunderman Thompson)
GOC | Junior Paid Social Media Specialist
WPP Media (GroupM)