About the role
Job Description:
Key Accountabilities:
1. Maintain ongoing client reporting requirements such as weekly campaign summaries and performance dashboards.
2. Perform data ETL, design and deliver reports and dashboards (preferable Power BI).
3. Write SQL queries for data extraction and transformation to support reporting and ad hoc requests.
4. Collaborate with the Associate Analytics Director on:
Designing and optimizing data strategies and architectures.
Building predictive models using client datasets to understand customer behaviours.
Evaluating new data sources to enhance insight capabilities.
Qualifications:
2-3 years of experience in data analytics, data science, or data engineering.
Bachelor’s degree in data science, Computer Science, Information Systems, or related field.
Strong analytical mindset with attention to detail and data accuracy.
Proficient in SQL and capable of managing analytics projects from end to end.
Good command of English, especially in professional and technical communication. Nice to have:
Experience in applied statistics (e.g. regression, hypothesis testing).
Familiarity with data science toolkits such as Python, R, or MatLab.
Experience with Power BI, Tableau, or similar data visualization platforms.
Understanding of machine learning algorithms (e.g. Decision Trees, SVM, Random Forest).
Experience with ETL tools
Basic coding in HTML/CSS, AMPscript, or JavaScript for marketing
Location:
Ho Chi Minh CityBrand:
MerkleTime Type:
Full timeContract Type:
Fixed Term Contract (Fixed Term)Skills & Tags
Aplyr's read
Dentsu is a powerhouse in advertising, known for its data-driven strategies and digital transformation. It's ideal for those passionate about innovative marketing solutions.
What's promising
- •Dentsu emphasizes digital transformation, positioning itself at the forefront of modern advertising.
- •The company offers diverse roles, providing opportunities for career growth across various marketing disciplines.
- •Dentsu's focus on data-driven strategies attracts clients seeking measurable marketing outcomes.
What to watch
- •The advertising industry is highly competitive, posing challenges for maintaining market share.
- •Rapid technological changes require constant adaptation, which can be demanding for employees.
- •Limited public information about employee satisfaction and work-life balance at Dentsu.
Why Dentsu
- •Dentsu integrates traditional and digital marketing, offering comprehensive solutions.
- •Its global presence allows for cross-cultural marketing strategies and insights.
- •Dentsu's commitment to innovation is reflected in roles like AI Motion Designer.
Aplyr’s read is generated by AI from public sources. Was it useful?
About Dentsu
Dentsu USA is a leading marketing and advertising agency that provides integrated solutions to clients across various sectors, focusing on digital transformation and data-driven strategies.