About the role

Aplyr's Quick Take

This role is about analyzing revenue operations data to identify growth opportunities and shape strategies for the company. You'll be working closely with leadership to drive AI initiatives and improve operational efficiency, making it a strategic, hands-on position rather than just reporting. It's an individual contributor role focused on analytics and strategy.

Good fit

Ideal candidates have 4-5+ years in Revenue Operations or related fields, with strong analytical skills and experience using SQL and BI tools. A background in SaaS or retail media metrics is beneficial, and you should be comfortable working independently and collaborating with senior leaders.

Worth noting

The role emphasizes driving AI strategy within RevOps, which could be a unique opportunity for those interested in tech-driven operational improvements. The focus on proactive analysis rather than reactive reporting may appeal to those looking for a more dynamic work environment.

What You'll Do:

The Senior Business Insights Analyst will be a key partner to Commercial and RevOps leadership. You will own the analytical agenda - proactively identifying growth opportunities, sizing them, and helping shape the strategy to capture them. You will also play a meaningful role in driving our AI roadmap within RevOps - identifying where AI tools can unlock efficiency, accelerate insight generation, and modernize how the team operates. This role sits at the intersection of analytics, strategy, and operations, and is ideal for someone who wants to operate as a strategic thought partner, not just a reporting function.

Lead proactive, strategic analysis to identify, size, and prioritize growth opportunities across Verticals, Segments, Brands, Retailers, and Categories - including net new business, market penetration, cross-sell, and upsell
Develop and own scalable analytical frameworks and processes that support Commercial teams in making data-driven decisions
Drive the AI strategy and implementation roadmap for RevOps - identifying high-impact use cases, championing adoption of AI-powered tools, and leading efforts to automate recurring analysis and reporting workflows
Partner with RevOps Business Partners and Region Leadership to feed opportunity sizing into quarterly forecasting, annual planning, and close-the-gap initiatives
Contribute to strategic action plans by Vertical and Segment, translating analytical findings into clear recommendations
Become the Subject Matter Expert on the business' core growth levers: New Business, Retention, and Expansion
Drive regular cadence through pipeline reviews to measure commercial progress, leveraging tools such as Salesforce and internal BI platforms
Feed the Global Reporting Roadmap with reporting consolidation needs and scalable solutions
Support ad-hoc strategic and analytical requests from leadership

Who You Are:

4-5+ years of experience in Revenue Operations, Sales Operations, Data Analytics, Strategy & Consulting, or Financial Planning, with increasing scope and responsibility
Outstanding analytical skills, with a demonstrated ability to translate complex data into strategic insights and recommendations for senior audiences
Strong SQL skills and hands-on experience with BI tools (Looker, Tableau, Power BI, Sigma, Mode, etc.)
Comfortable working with CRM data (Salesforce strongly preferred)
Strong understanding of GTM funnels, SaaS/Retail Media metrics, and revenue-centric KPIs
Proven ability to identify and implement AI-powered tools and workflows to accelerate analysis, automate reporting, and drive operational efficiency across a team or function
Excellent ability to craft compelling narratives and present findings clearly to non-technical stakeholders
Strong presentation skills and advanced proficiency in Excel and PowerPoint
Detail-oriented with sharp problem-solving skills and a bias toward action
Experience in AdTech, Retail Media, Consulting, FP&A, or Sales Operations preferred

We acknowledge that many candidates may not meet every single role requirement listed above. If your experience looks a little different from our requirements but you believe that you can still bring value to the role, we’d love to see your application!

Who We Are:

We’re Criteo, the Commerce Intelligence Platform. Criteo helps businesses turn shopper signals into commerce outcomes while delivering more relevant experiences for shoppers. We use proprietary commerce intelligence and AI decisioning to drive relevance for shoppers and performance for businesses.

At Criteo, our culture is as unique as it is diverse. From our offices across the globe or from the comfort of home, our 3,600 Criteos collaborate together to build an open, impactful, and forward-thinking environment.

We foster a workplace where everyone is valued, and employment decisions are based solely on skills, qualifications, and business needs—never on non-job-related factors or legally protected characteristics.

What We Offer:

🏢 Ways of working – Our hybrid model blends home with in-office experiences, making space for both. 
📈 Grow with us – Learning, mentorship & career development programs. 
💪 Your wellbeing matters – Health benefits, wellness perks & mental health support. 
🤝 A team that cares – Diverse, inclusive, and globally connected. 
💸 Fair pay & perks – Attractive salary, with performance-based rewards and family-friendly policies, plus the potential for equity depending on role and level. 

Additional benefits may vary depending on the country where you work and the nature of your employment with Criteo. 

Aplyr's read

Criteo is a leader in digital advertising technology, attracting talent in engineering and analytics to drive personalized ad experiences and measurable results.
Synthesized from recent postings & public sources

What's promising

•Criteo offers robust career opportunities in cutting-edge ad technology and machine learning.
•The company is expanding globally, hiring for roles across Europe, Asia, and the Americas.
•Criteo's focus on personalized advertising provides a dynamic and innovative work environment.

What to watch

•The digital advertising market is highly competitive, posing challenges for Criteo's growth.
•Frequent changes in data privacy regulations can impact Criteo's operations.
•Criteo's business model is heavily dependent on third-party data, which faces increasing scrutiny.

Why Criteo

•Criteo specializes in creating personalized ad experiences, setting it apart in the ad tech industry.
•The company leverages advanced machine learning to optimize advertising effectiveness.
•Criteo's global reach and diverse roles offer varied career paths in digital marketing.

Aplyr’s read is generated by AI from public sources. Was it useful?

About Criteo

Criteo

criteo.com

View company

Criteo is a global technology company that specializes in digital advertising and marketing solutions, providing personalized ad experiences to consumers and measurable results for advertisers.