Senior Marketing Artist

Position Overview:

The vision for our global Marketing Creative Team at Zynga is informed by an aggressive pursuit of new and different ideas, rapid creative development, and efficient production. We develop creative executions across digital marketing channels that invite millions of players worldwide to take part in our games. We prioritize achieving both performance objectives and execution excellence while fostering a collaborative culture that embraces and drives creative trends in the mobile marketing & acquisition space.

As a Senior Marketing Artist/Motion Designer on Zynga’s Marketing Creative team, you will be responsible for designing Static and Video advertisements for Zynga's game titles. This role is a unique blend of Graphic Designer and Motion Graphic designer that supports various business and creative requirements. The ideal candidate should be able to work independently to generate a variety of creative executions inspired by a central selling point to engage a target audience.

 

What You'll Do:

• Contribute to an efficient, high-volume pipeline of User Acquisition advertising, App Store, brand marketing and live-ops marketing assets
• Strong Motion Design skills, Video editing experience and Graphic Design expertise
• Work with the Art Lead, Art Director, and Producer to create video and static marketing content from scratch that translates campaign goals and performs against KPIs.
• Efficiency to develop and execute marketing assets within the timeframes
• Engage in creative brainstorming, design retrospectives, and constructive feedback sessions; openly share in group settings to foster a culture of creativity & collaboration 
• Expert knowledge and experience in creative softwares and ability to mentor and guide junior designers.
• Sound technical knowledge on video production and seek to improve the team’s contribution.
• Ability to do research, explore more avenues of UA performance and share learnings.
• Develop/contribute to new production pipelines from past experience/learning

 

What You Bring:

• At least 8-9 years of professional experience developing and executing video and static creative
• Expertise in using all Adobe softwares like After Effects, Photoshop, Premiere etc with knowledge of Blender, Unreal, Unity as optional.
• Excellent grip on design and animation principles
• Thorough understanding of Trapcode suite, Red Giant Plugins, Element 3D, Optical Flares, and other industry plugins
• Strong conceptual and visual design skills leading to thoughtful creative executions
• Confident working in an extremely fast-paced environment with multiple projects and quick turn-around ensuring minimum quality loss
• Decent exposure and understanding of User Acquisition marketing
• An ability to manage multiple deadlines an