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Advertising Business Development Lead - Bulgaria (They/ He/ She)

GlovoGlovo·Logistics and Delivery

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~12 min

Company site

Posted

118 days

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About the role

If you’re here, it’s because you’re looking for an exciting ride.

A ride that will fuel up your ambitions to take on a new challenge and stretch yourself beyond your comfort zone.

We’ll deliver a non-vanilla culture built on talent, where we work to amplify the impact on millions of people, paving the way forward together.

Not your usual app. We are the fastest-growing multi-category app connecting millions of users with businesses, and couriers, offering on-demand services from more than 170,000 local restaurants, grocers and supermarkets, and high street retail stores. We operate in more than 1500 cities across 23 countries.

Together we revolutionise the way people connect with their everyday needs, from delivering essentials to connecting our ecosystem of users through innovative solutions powered by technology. For us, every day is filled with purpose.

What makes our ride unique?

Our culture and strong values.

Our career development philosophy.

Our commitment to being a force for good.

We have a vision: Building the largest marketplace in your city, to give access to anything in minutes. And this is where your ride starts.

YOUR MISSION

As a Retail Media Ads Lead, you will lead the Brand Ads team, which provides a suite of services designed to help Glovo's most strategic CPG brands. Your priority will be to work backwards from the customer, identifying inputs to grow all brands and improve their performance. You will do this while facilitating great business relationships and ensuring brands’ satisfaction with the service.

THE JOURNEY

  • Build up and grow partnerships with key strategic partners within banking, financial institutions, telcos, FMCG and retail industries.
  • Work together with your team to ensure their growth and development.
  • Lead the research, identification, prioritisation and execution of new partnership opportunities to help us achieve increased brand awareness, new customers and as well as revenue
  • Partner internally with key functions (Groceries, Food, BI, CRM…) to contribute to the definition of priorities and operational goals according to the brands’ needs.
  • Define joint business plans and assist in delivering impact for the brands you support.
  • Regularly audit metrics to continually analyze the progress and make sure targets are reached and new opportunities are identified across verticals & countries.
  • Contribute to continuous enhancement and innovation.
  • Business Advice: Providing business advice based on deep analysis and reporting, to identify areas of opportunities
  • Selection: Helping grow the selection of products by managing the launch of new products and improving product assortment
  • Marketing campaigns: Work on initiatives and assets to generate traffic by supporting the development, execution of marketing campaigns inside Glovo.
  • Review and analyse performance of partnerships after each campaign and advise opportunities for improvements & further developments.

WHAT YOU WILL BRING TO THE RIDE

  • Bachelor’s/Master’s degree in management, business administration, engineering, marketing
  • 5+ years of professional experience in the field
  • Strong analytical skills
  • Planning, prioritization and time-management skills
  • Ability to sale at scale and communicate efficiently both internally and externally
  • Excellent written and spoken English native Bulgarian
  • Ability to learn new systems and tools quickly
  • Tenacity to develop ideas independently and thrive in a fast-paced start-up environment
  • Familiarity with the marketing mix is required - i.e how and when to leverage different marketing channels for strategic partnerships.
  • Excellent knowledge of the market, CPG/FMCG Brands and their products and deep understanding of consumer insights.
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Aplyr's read

Glovo revolutionizes local delivery with a diverse team driving innovation in logistics and consumer convenience. It's a hub for those passionate about fast-paced, impactful work.

Synthesized from recent postings & public sources

What's promising

  • Glovo offers a dynamic work environment with opportunities for rapid career growth.
  • The company is expanding its global footprint, providing international career opportunities.
  • Glovo invests in technology, enhancing user experience and operational efficiency.

What to watch

  • The delivery industry is highly competitive, posing challenges for market share retention.
  • Glovo's rapid expansion may lead to operational strain and resource allocation issues.
  • Regulatory changes in different markets could impact Glovo's business model and operations.

Why Glovo

  • Glovo allows users to order virtually anything, not just food, from local businesses.
  • The company emphasizes a diverse and inclusive workplace across various roles and regions.
  • Glovo's platform integrates local culture by connecting consumers with their favorite local vendors.

Aplyr’s read is generated by AI from public sources. Was it useful?

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About Glovo

Glovo is a Spanish on-demand delivery service that connects users with local couriers to deliver products from restaurants, grocery stores, and other retailers. The company has significantly impacted the logistics and food delivery industry by providing a platform that allows consumers to order anything from their favorite local businesses quickly.

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