About the role
Who We Are
Chomps is America’s fastest-growing meat snack brand, redefining convenient snacking with a commitment to real ingredients and bold, satisfying flavors. Crafted from 100% grass-fed, grass-finished beef and venison, along with antibiotic-free turkey and chicken, each Chomps meat stick delivers 10+ grams of high-quality protein without sugar, hormones, soy, dairy, artificial preservatives, artificial nitrates, or MSG. Seasoned with a blend of flavorful herbs and spices, Chomps provides a nutritious protein snack for the whole family. As a minority-owned, family-operated, and B Corporation-certified business, Chomps prioritizes thoughtful sourcing and recently earned the non–ultra-processed food certification through the non-GMO project. Discover a new standard in snacking at www.chomps.com.
Traits of a Chompian
If you’ve been called scrappy, resourceful, and persistent, then you might just be a Chompian. You’re a team player who’s self-motivated and action-oriented. You’re committed to delivering efficiency and accuracy, and you happen to be great at proactive cross-functional communication. You’re a critical thinker and a natural problem solver who enjoys details, research, and data. You take initiative and complete ownership of everything you do, and you’ll go the extra mile for your team, consumers, and audience. You’re hungry to learn with a passion to grow and improve every day. You also take a keen interest in health, fitness, and nutrition. Sound like you? Then we want to meat you.
*Accepting applications from 6/15 - 6/21/2026
What You Will Do
We are looking for a strategic, forward-thinking marketing leader to join the team as our Director, Influencer & Social. This role will define how Chomps shows up in culture, building and evolving an influencer and social ecosystem that drives awareness, trial, affinity, and measurable business impact. You will lead influencer and social as core growth engines, embedding a test-and-learn mindset, identifying emerging opportunities, and translating cultural signals into scalable programs.
This role requires both deep cultural immersion and strategic perspective. Someone instinctively tapped into what is happening now, while connecting those signals to broader trends, brand strategy, and long-term growth. You will also shape how influencer and social integrate across the broader marketing ecosystem, ensuring these channels operate as connected drivers of brand and business performance. You will partner cross-functionally and lead agency partners and a growing internal team.
Responsibilities:
Influencer
- Define and lead the long-term influencer vision and roadmap, evolving with culture, platforms, and business priorities
- Architect 360° influencer programs across key campaigns and moments, spanning earned, owned, and paid
- Build and manage a high-impact creator ecosystem, balancing scaled partnerships with deeper, strategic relationships
- Lead agency partners and investment with a focus on performance, efficiency, and measurable impact
- Establish measurement frameworks that connect influencer activity to full-funnel and retail outcomes
- Embed influencer into broader marketing planning, ensuring integration with paid, PR, and brand from the outset
- Continuously test, learn, and refine, building a system that improves over time
Social
- Set the vision for a culture-first, brand-rooted social ecosystem that is both reactive and proactive in culture
- Define channel roles across owned, influencer, and paid, ensuring a cohesive system tied to brand and business goals
- Lead platform strategy while identifying and piloting emerging spaces with intention and rigor
- Build frameworks that enable speed in culture while maintaining brand clarity and consistency
- Partner with Creative to evolve a distinct, ownable voice; serve as a creative bar-setter across all work
- Translate performance into clear actions, improving engagement, growth, and brand impact over time
- Strengthen community engagement, building meaningful, two-way interaction beyond campaigns
Technology & Operations
- Identify and implement tools, platforms, and automation to improve efficiency, insight generation, and scalability
- Balance technology with a thoughtful, human approach to creators and community
- Build repeatable systems and processes that enable speed, consistency, and quality
- Stay ahead of industry shifts, benchmarking against best-in-class brands and translating trends into action
- Drive focus and prioritization, ensuring resources are deployed against highest-impact opportunities
Team Leadership
- Lead, coach, and develop a high-performing team, raising the bar on thinking, execution, and collaboration
- Model strong leadership behaviors, bringing clarity, accountability, and consistency to ways of working
- Foster a culture of curiosity, ownership, and continuous improvement
- Bring clear, well-informed POVs to leadership and elevate the function through strong communication
- Partner with PR, Partnerships and Brand on high-visibility moments, ensuring thoughtful, brand-aligned responses
Who You Are
- 8–10+ years of experience in Influencer, Social, or related fields, with a track record of leading at scale
- Proven ability to set vision and build systems, not just execute
- Deeply immersed in culture and platforms, with strong instinct for what will resonate and why
- Able to zoom in on content and zoom out to identify macro trends and long-term opportunities
- Strong test-and-learn mindset, with experience building adaptive strategies
- Fluent in modern marketing tools and technologies, with a pragmatic approach to implementation
- Highly analytical, able to connect marketing activity to business outcomes
- Experienced people leader who can coach and elevate a team
- Strong cross-functional partner with the ability to influence at all levels
- Brings both creative ambition and operational discipline
02 Aplyr's read
Chomps is a niche player in the healthy snack market, attracting employees passionate about sustainable and natural food products.
What's promising
- •Chomps emphasizes high-quality ingredients like grass-fed beef, appealing to health-conscious consumers.
- •The company has a clear focus on sustainability and natural products.
- •Chomps is expanding its team, indicating growth and new opportunities.
What to watch
- •The niche market focus may limit broader consumer appeal.
- •Competition in the healthy snack sector is intense.
- •Limited public information about long-term financial stability.
Why Chomps
- •Chomps prioritizes grass-fed and natural ingredients in its products.
- •The brand targets a specific market of health-conscious snackers.
- •Chomps combines sustainability with snack innovation, differentiating it from traditional snack brands.
Aplyr’s read is generated by AI from public sources. Was it useful?
03 About Chomps
Chomps is a brand that specializes in producing high-quality, healthy meat snacks, focusing on grass-fed beef and other natural ingredients.
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