About the role

Aplyr's Quick Take

This role is primarily focused on leading analytics and reporting initiatives within the marketing function at Citigroup. You'll be responsible for managing projects, performing data analysis, and presenting findings, while also mentoring junior team members. It's an individual contributor role with some leadership responsibilities.

Good fit

Ideal candidates have 5-8 years of experience in marketing analytics or related fields, with strong analytical and communication skills. A collaborative working style and the ability to manage multiple projects will help you thrive here.

Worth noting

The position emphasizes compliance and ethical judgment, indicating a strong focus on risk management. The spec is vague on specific day-to-day tasks, which may lead to uncertainty in the role's expectations.

The Dig Mkt Analytics Sr Analyst is a seasoned professional role. Applies in-depth disciplinary knowledge, contributing to the development of new techniques and the improvement of processes and work-flow for the area or function. Integrates subject matter and industry expertise within a defined area. Requires in-depth understanding of how areas collectively integrate within the sub-function as well as coordinate and contribute to the objectives of the function and overall business. Evaluates moderately complex and variable issues with substantial potential impact, where development of an approach/taking of an action involves weighing various alternatives and balancing potentially conflicting situations using multiple sources of information. Requires good analytical skills in order to filter, prioritize and validate potentially complex and dynamic material from multiple sources. Excellent communication and diplomacy skills are required. Regularly assumes informal/formal leadership role within teams. Involved in coaching and training of new recruits Significant impact in terms of project size, geography, etc. by influencing decisions through advice, counsel and/or facilitating services to others in area of specialization. Work and performance of all teams in the area are directly affected by the performance of the individual.

Responsibilities:

Takes the lead on the delivery of assigned ongoing projects.
Leads the coordination, consolidation, evaluation, and presentation and explanation of various analytics efforts and reporting.
Performs modeling, scenario analysis and development of recommendations
Appropriately assess risk when business decisions are made, demonstrating particular consideration for the firm's reputation and safeguarding Citigroup, its clients and assets, by driving compliance with applicable laws, rules and regulations, adhering to Policy, applying sound ethical judgment regarding personal behavior, conduct and business practices, and escalating, managing and reporting control issues with transparency.

Qualifications:

5-8 years of experience in a marketing analytics, modeling or other related role

Education:

Bachelors/University degree or equivalent experience

This job description provides a high-level review of the types of work performed. Other job-related duties may be assigned as required.

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Job Family Group:

Marketing

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Job Family:

Digital & Social Media Marketing

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Time Type:

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Most Relevant Skills

Please see the requirements listed above.

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Other Relevant Skills

For complementary skills, please see above and/or contact the recruiter.

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Citi is an equal opportunity employer, and qualified candidates will receive consideration without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other characteristic protected by law.

If you are a person with a disability and need a reasonable accommodation to use our search tools and/or apply for a career opportunity review Accessibility at Citi.

View Citi’s EEO Policy Statement and the Know Your Rights poster.

Skills & Tags

analytics

Aplyr's read

Citigroup is a global financial services leader offering diverse roles, attracting professionals in finance, technology, and operations seeking international exposure and advancement.
Synthesized from recent postings & public sources

What's promising

•Citigroup's global presence offers employees opportunities for international career advancement.
•The company invests heavily in technology, providing roles for tech-savvy professionals.
•Citigroup's diverse services allow for career growth across multiple financial sectors.

What to watch

•Citigroup has faced regulatory challenges impacting its operations and reputation.
•The company's size can lead to bureaucratic processes that slow decision-making.
•Citigroup's restructuring efforts may create uncertainty in job stability.

Why Citigroup

•Citigroup's extensive global network differentiates it from many competitors.
•The firm's commitment to innovation is evident in its technology-driven roles.
•Citigroup offers specialized roles requiring language skills, such as Japanese-speaking positions.

Aplyr’s read is generated by AI from public sources. Was it useful?

About Citigroup

Citigroup

citi.com

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Citi, also known as Citigroup Inc., is a global financial services corporation that provides a wide range of financial products and services to consumers, corporations, governments, and institutions.