Product Marketing Manager - Data/Integrations

Confirmed live in the last 24 hours

Iterable

Compensation

$112,000 - $175,000/year

Atlanta, Georgia; Austin, Texas; Boston, Massachusetts; Chicago, Illinois; Denver, Colorado; San Francisco, California

Remote

Posted April 10, 2026

Job Description

Iterable is the leading AI-powered customer engagement platform that helps leading brands like Redfin, SeatGeek, Priceline, Calm, and Box create dynamic, individualized experiences at scale. Our platform empowers organizations to activate customer data, design seamless cross-channel interactions, and optimize engagement—all with enterprise-grade security and compliance. Today, nearly 1,200 brands across 50+ countries rely on Iterable to drive growth, deepen customer relationships, and deliver joyful customer experiences.

Our success is powered by extraordinary people who bring our core values—Trust, Growth Mindset, Balance, and Humility—to life. We foster a culture of innovation, collaboration, and inclusion, where ideas are valued and individuals are empowered to do their best work. That’s why we’ve been recognized as one of Inc’s Best Workplaces and Fastest Growing Companies, and were recognized on Forbes’ list of America’s Best Startup Employers in 2022. Notably, Iterable has also been listed on Wealthfront’s Career Launching Companies List and has held a top 10 ranking on the Top 25 Companies Where Women Want to Work.

With a global presence—including offices in San Francisco, New York, Denver, London, and Lisbon, plus remote employees worldwide—we are committed to building a diverse and inclusive workplace. We welcome candidates from all backgrounds and encourage you to apply. Learn more about our story and mission on our Culture and About Us pages. Let’s shape the future of customer engagement together!

The Role

As a Product Marketing Manager at Iterable, you will be the connective tissue between market opportunity, product innovation, and go-to-market strategy. You'll own specific product areas within our platform (Enterprise/Ecosystem: APIs/SDKs, Integrations, Governance, Data Infrastructure), translating customer needs into strategy and strategy into action. This role combines deep technical product knowledge with sharp business acumen to drive adoption, expansion, and competitive advantage.

Key Responsibilities

Content & Messaging

Craft strategic, audience-first messaging and positioning for your product portfolio
Develop compelling narratives that cut through market noise, power sales conversations, and accelerate customer journeys
Test and validate messaging with customers and prospects to ensure resonance, clarity, and differentiation

Launch & Go-to-Market

Lead product launch planning and execution from concept to market
Define launch tiering and coordinate cross-functional teams for maximum impact
Establish clear launch success metrics and analyze performance to inform future GTM strategies

Enable Internal Teams

Drive launch readiness by equipping sales, CS, and partner teams with the tools, training, and messaging they need to win
Partner with sales engineering to develop technical narratives aligned to business outcomes
Support customer success with adoption messaging and expansion playbooks
Work with the enablement team to create objection-handling frameworks and discovery questions to support prospect conversations

Adoption & Customer Success

Drive customer engagement through lifecycle programs and in-product messaging
Identify expansion opportunities and develop targeted cross-sell/upsell campaigns
Partner with customer marketing to build reference programs and case studies

Relationships & Market Intelligence

Conduct customer research, market research, and competitive differentiation
Collaborate with product management to influence the roadmap based on market insights
Support analyst relations and thought leadership initiatives