Manager, SEO (AI Search)
Confirmed live in the last 24 hours
WPP Media (GroupM)
Job Description
About WPP Media
WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.
WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
For more information, visit wppmedia.com.
WPP Media
Job Title: Manager, SEO (AI Search)
Reports To: Director, SEO
Function: Media Management & Delivery
Location: Hong Kong
About WPP Media
WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.
WPP Media is WPP's global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com.
Role Summary and Impact
WPP Media Hong Kong is seeking a Manager, SEO to join our team. This role is responsible for leading impactful SEO strategies for high-profile clients, where your expertise will directly translate into significant, measurable results and tangible business growth. You will be instrumental in the effective delivery of client SEO services, contributing to projects, and playing a key role in building and evolving our next-generation SEO offerings for the AI-search era.
Core Responsibilities:
- SEO Strategy & Execution: Take full ownership of existing SEO projects, ensuring smooth execution and the effective delivery of client services to drive measurable growth and exceed client expectations.
- Agency Partnership: Act as an evangelist for the complete SEO offering within our agencies. Build and maintain strong relationships with key stakeholders to ensure the delivery of existing business, maintain quality, and support new business acquisition.
- Technical SEO & Content: Serve as a knowledge owner for SEO and AI Search. Conduct complex website audits and oversee content creation and optimization in both Chinese and English.
- Innovation & Development: Support the further development of SEO as a discrete offering. Contribute to enhancing our proprietary SEO tools and product suite to complement our media and paid advertising solutions, including the integration of AI into SEO workflows.
- Sales & Operations: Refine the sales proposition and support processes for delivery. Assist the Director, SEO in creating sales proposals, support RFPs, and identify upsell and cross-sell opportunities.
- Team Leadership: Train, manage, mentor, and develop direct reports to ensure they are successful in their roles and grow in their careers.
Skills and Experience
At WPP Media, we believe in the power of our culture and our people. It's what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media's shared core values:
- Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
- Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
- Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
Required Skills &am
