Shopper Marketing Lead, Retail & Home Improvement Nordics (m/f/*)

3M has a long-standing reputation as a company committed to innovation. We provide the freedom to explore and encourage curiosity and creativity. We gain new insight from diverse thinking, and take risks on new ideas. Here, you can apply your talent in bold ways that matter.

Job Description:

The Impact You’ll Make in this Role
As a Shopper Marketing Lead for the Nordic Retail & Home Improvement District within 3M’s Consumer Business Group, you will have the opportunity to tap into your curiosity and collaborate with some of the most innovative and diverse people around the world. 

Here, you will make an impact by:

• Lead the creation, execution, and measurement of a Shopper Marketing Execution Plan for the Retail & Home Improvement District.
• Deeply understanding the assigned shopper group, their needs, wants, and shopping habits to effectively cater to them.
• Collaborating with Category Development Managers, Key Account Managers, and Area Portfolio & Trade Marketing Managers to seize growth opportunities.
• Developing a solid understanding of 3M brands, products, and brand campaigns to effectively promote them.
• Building strong relationships with key marketing personnel at customer accounts and understanding their go-to-market strategies, target audiences, and operations to align marketing efforts.
• Supports with various activities for relevant profit centre ensuring operations can run smoothly for product creation, pricing, product info etc.
• Additionally, evaluating the financial viability of marketing tactics, managing the budget, and analysing marketing performance to optimize future strategies.

Your Skills and Expertise
To set you up for success in this role from day one, 3M is looking for candidates who meet following minimum requirements:

• Degree in Business, Marketing or related fields
• Experience in Shopper or Consumer Marketing or Account Management within FMCG – B2C Market
• Strong analytical aptitude 
• Experience in project & stakeholder management 
• Excellent communication & influencing skills
• Leadership skills

Additional knowledge / nice-to-have skills / preferred qualifications that could help you succeed even further in this role include:

• Commercial acumen
• Data driven mindset
• Curious, growth mindset
• Ability to prioritise
   

Job specifics:
Location: Denmark, Norway, Sweden or Finland
Working pattern: Full time 4 days in the office and 1 day remote per week with flexibility during the working day
Travel: May include up to 20% (in the Nordics)

Learn more about 3M’s creative solutions to the world’s problems at www.3M.com or on Instagram, Facebook, and LinkedIn @3M.

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At 3M, we believe diversity & inclusion are essential to innovation. We seek and value differences in people! This Job ad is addressed to all potential candidates. As an equal opportunity employer 3M will not discriminate against any applicant for employment on the basis of race/ethnicity, nationality, religion, sex, gender identity, sexual orientation, pregnancy/maternity-related matters, age or disability, or any other relevant characteristic protected under applicable local law.

Please note: your application may not be considered if you do not provide your education and work history, either by: 1) uploading a resume, or 2) entering the information into the application fields directly.

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