Senior Manager, Digital Experience & Web Platforms

At Ensono, our Purpose is to be a relentless ally, disrupting the status quo and unleashing our clients to Do Great Things!  We enable our clients to achieve key business outcomes that reshape how our world runs. As an expert technology adviser and managed service provider with cross-platform certifications, Ensono empowers our clients to keep up with continuous change and embrace innovation.

 

We can Do Great Things because we have great Associates. The Ensono Core Values unify our diverse talents and are woven into how we do business. These five traits are the key to achieving our purpose:

 

Honesty, Reliability, Curiosity, Collaboration, and Passion.

 

About the role and what you'll be doing: 

Ensono is seeking a Senior Manager, Digital Experience & Web Platforms to lead our enterprise web strategy and drive the evolution of a modern, customer-centric digital ecosystem. This strategic leadership role owns the vision, architecture, and governance of Ensono’s web platforms, which serve as the foundation for our digital marketing, ABM, and customer engagement initiatives.

You will act as the technical and strategic owner of Ensono’s web presence, partnering closely with Marketing Operations, Brand, Content, IT, Security, Legal, and external agencies to deliver scalable, secure, and highly personalized digital experiences across the B2B buyer journey.

 

Key Responsibilities

Platform Strategy & Architecture

• Own the strategic vision and technical roadmap for Ensono’s enterprise web platforms
• Evaluate, design, and implement modern CMS solutions (headless, hybrid, or traditional) that support scalability, performance, and innovation
• Establish architecture standards, development best practices, and governance frameworks to ensure consistency, quality, and security
• Design and maintain content models, taxonomies, metadata frameworks, and personalization-ready architectures

Website Personalization & Orchestration

• Develop digital experience strategies aligned to ABM and B2B buying journeys
• Lead the design of personalization frameworks leveraging behavioral, firmographic, and intent data
• Partner with marketing leadership to deliver persona-based and industry-specific experiences that drive engagement and conversion

Technical CMS & Integration Management

• Oversee day-to-day performance, uptime, and security of the enterprise CMS platform
• Manage integrations across CRM (Salesforce), marketing automation, CDPs, analytics, ABM platforms, and tag management systems
• Partner with Marketing Operations to ensure reliable tracking, attribution, and data flow across all digital touchpoints

SEO, Analytics & Optimization

• Embed technical SEO and GEO best practices across the platform, including Core Web Vitals, site architecture, schema markup and crawlability
• Build and maintain measurement frameworks and executive dashboards that track engagement, pipeline influence, and business impact
• Drive continuous improvement and tracking through A/B testing, experimentation, and data-driven optimization (GA4)

Strategy, Governance & Leadership

• Establish scalable content governance models, workflows, and approval processes
• Lead and mentor cross-functional teams including developers, designers, content teams, agencies, and vendors
• Build strong partnerships with IT, security, legal, and compliance to ensure adherence to enterprise and regulatory standards (GDPR, CCPA, accessibility)

Innovation & Industry Leadership

• Monitor emerging web, MarTech, and digital experience trends
• Evaluate and pilot AI-driven tools and capabilities that enhance personalization, productivity, and user experience
• Share thought leadership internally and externally to position Ensono as a digital experience leader