Medical Brand & Activation Manager

About the Role

Join Essity Health & Medical Solutions as a Medical Brand & Activation Manager and play a key role in shaping our Wound Care business across South-East Europe while supporting activation initiatives in the Czech Republic. You’ll work with global brands such as Cutimed and Leukoplast, driving growth in a fast-evolving healthcare market.

What You Will Do

• Lead brand development for Wound Care in South-East Europe, ensuring strategic alignment and market growth.
• Support activation activities in the Czech Republic, including product launches, BTL and ATL campaigns, and promotional programs.
• Analyze market trends, customer feedback, and competitor activity to identify opportunities and optimize performance.
• Define and execute marketing plans for assigned brands, channels, and products.
• Set clear KPIs and monitor the impact of marketing and digital initiatives.
• Build strong relationships with external Opinion Leaders to support product strategy and market penetration.
• Drive medical education programs and pre-launch activities to ensure readiness and success.

Who You Are

• University degree in Business Administration, Marketing, Communication, or Life Sciences.
• Minimum 3 years of experience in brand marketing and communication, ideally in healthcare or B2B environments.
• Strong analytical skills, financial awareness, and ability to interpret data.
• Native Czech and fluent in English.
• A collaborative team player with flexibility, drive, and enthusiasm. You thrive in a dynamic environment and enjoy working with diverse stakeholders.

Why Join Us?

At Essity, we believe in improving lives through innovative healthcare solutions. You’ll be part of a passionate team, working on meaningful projects that make a real difference for patients and professionals.

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Application End Date:

10 máj 2026

Job Requisition ID:

Essity258177