About the role
Job Description Summary
As a Senior Brand Manager, Oncology, you will play a key role in driving the growth and performance of the oncology portfolio in Canada. Partnering closely with Medical, Field Force, and cross-functional teams, you will lead the execution of strategic and tactical initiatives to maximize brand value across the lifecycle. This role requires strong business acumen, execution excellence, and the ability to operate effectively in a highly collaborative, matrix environment.
Job Description
#LI-Hybrid
Location: Toronto, Ontario
This role is based in Toronto, Canada. Novartis is unable to offer relocation support for this role: please only apply if this location is accessible for you.
This job posting is not for an existing position.
Key responsibilities:
Drive performance of key oncology assets through effective brand planning and execution
Develop and implement tactical marketing plans aligned with strategic brand objectives and lifecycle management
Generate high-quality, timely market insights to optimize brand positioning, targeting, and segmentation
Partner with Medical, Brand Director, and Field teams to ensure strong cross-functional alignment and execution excellence
Plan and execute promotional activities, including campaign development, media strategy, and events
Lead demand planning, forecasting, and financial discipline across brand-related investments
Support annual brand planning, budget development, and monthly forecasting processes
Track performance through defined KPIs and provide regular insights and recommendations to stakeholders
Ensure consistency of approach within the customer marketing team and alignment across stakeholders
Ensure compliance with Novartis policies, including reporting of adverse events within 24 hours
Essential Requirements:
Proven experience in brand management within the pharmaceutical industry
Strong strategic thinking with demonstrated ability to translate strategy into execution
Experience working in cross-functional teams (e.g., Medical, Sales, Marketing)
Strong project management and operational execution skills
Ability to build trust-based relationships with key stakeholders
Business acumen with focus on driving sales growth and performance
Strong communication and collaboration skills in a matrix environment
Desirable Requirements:
Experience in Oncology or specialty care therapeutic areas
Experience in multinational or large pharmaceutical organizations
At Novartis Canada, we are determined to be a valued partner and advocate, with a deep understanding of patient needs along the entire care journey – from drug development, to diagnosis, to access and beyond. Part of the way we are doing this is by leveraging data, technology, and partnerships.
Research & Development: we focus on four core therapeutic areas: Cardiovascular, Renal & Metabolic, Immunology, Neuroscience and Oncology. We also develop and deliver treatments through other promoted and established brands, which today are helping millions of patients. Over the last three years, our average annual research and development investment in Canada was over $30 million, and we conduct clinical trial research in every region throughout Canada.
Commitment to Diversity and Inclusion: Novartis is committed to building outstanding, inclusive work environment and diverse team’s representatives of the patients and communities we serve.
Skills Desired
Agility, Asset Management, Commercial Excellence, Cross-Functional Collaboration, Customer Orientation, Digital Marketing, Healthcare Sector Understanding, Influencing Skills, Marketing Strategy, Negotiation Skills, Operational Excellence, Priority Disease Areas Expertise, Product Lifecycle Management (PLM), Product Marketing, Product Strategy, Stakeholder Engagement, Stakeholder Management, Strategic PartnershipsAplyr's read
Novartis is a Swiss-based global healthcare leader, known for its focus on innovative medicines and commitment to addressing patient needs through diverse roles.
What's promising
- •Novartis invests heavily in research and development, driving innovation in pharmaceuticals.
- •The company offers a wide range of global career opportunities across various fields.
- •Strong focus on cutting-edge therapies, including gene therapy and AI-driven solutions.
What to watch
- •Regulatory challenges can impact the speed of drug approval and market entry.
- •High competition in the pharmaceutical industry requires constant innovation to maintain market position.
- •Complex organizational structure may slow decision-making processes.
Why Novartis
- •Novartis has a robust pipeline of innovative medicines, setting it apart in the healthcare sector.
- •The company emphasizes a diverse and inclusive workplace culture across its global operations.
- •Novartis is a leader in digital transformation within pharmaceuticals, integrating AI and data science.
Aplyr’s read is generated by AI from public sources. Was it useful?
About Novartis
Novartis is a global healthcare company based in Switzerland that provides solutions to address the evolving needs of patients worldwide. It focuses on innovative medicines, generics, and eye care.
