About the role

Aplyr's Quick Take

This role is about managing media buying for both traditional and digital platforms, focusing on optimizing budgets and ensuring effective campaign execution. It's primarily an individual contributor position that requires coordination with vendors and clients, as well as market monitoring.

Good fit

Ideal candidates are detail-oriented team players with a background in media buying or advertising, fluent in English and Cantonese, and comfortable working under pressure. Experience with data analysis and strong communication skills are essential.

Worth noting

The role emphasizes creativity with a call for 'out-of-box' ideas, which may appeal to those looking for a dynamic environment. However, the requirement for immediate availability could be a red flag for those currently employed.

Job Description:

Responsibilities

Liaise with both traditional and digital media vendors on buying cost
Optimization of media budget and provide the best value/solution for the client
Participate in implementing an integrated traditional and digital advertising campaign from material co-ordination, booking, post campaign reporting/evaluation to monthly billing
Keep monitoring the advertising market change, client’s competitors’ move and the transformation of media consumption behavior
Initiate “out-of-box” ideas to your client

Requirements

Tertiary education or above
Fluent in English and Cantonese & Mandarin, both written and spoken language skills
Detail oriented, organized and sensitive to numbers
A good team player with good communication skills and self-motivated
Able to work under pressure with limited turnaround time
Good PC skill, especially in excel, PowerPoint & internet operations, proficiency in full suite of Microsoft Office
Immediate available is preferred

Please note that only short-listed applicants will be notified. All information provided will be treated in strictly confidential and used solely for recruitment purpose

Location:

Hong Kong

Brand:

Iprospect

Time Type:

Full time

Contract Type:

Permanent

Aplyr's read

Dentsu is a powerhouse in advertising, known for its data-driven strategies and digital transformation. It's ideal for those passionate about innovative marketing solutions.
Synthesized from recent postings & public sources

What's promising

•Dentsu emphasizes digital transformation, positioning itself at the forefront of modern advertising.
•The company offers diverse roles, providing opportunities for career growth across various marketing disciplines.
•Dentsu's focus on data-driven strategies attracts clients seeking measurable marketing outcomes.

What to watch

•The advertising industry is highly competitive, posing challenges for maintaining market share.
•Rapid technological changes require constant adaptation, which can be demanding for employees.
•Limited public information about employee satisfaction and work-life balance at Dentsu.

Why Dentsu

•Dentsu integrates traditional and digital marketing, offering comprehensive solutions.
•Its global presence allows for cross-cultural marketing strategies and insights.
•Dentsu's commitment to innovation is reflected in roles like AI Motion Designer.

Aplyr’s read is generated by AI from public sources. Was it useful?

About Dentsu

Dentsu

dentsu.com

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Dentsu USA is a leading marketing and advertising agency that provides integrated solutions to clients across various sectors, focusing on digital transformation and data-driven strategies.