About the role
*Senior Manager, Solution Marketing - US Remote*
About Axiom:
As the leading alternative legal services provider globally, Axiom gives in-house legal teams on-demand access to top legal talent and lawyers — deployed when, where, and how clients need it, for up to 50% less than national law firms. Axiom's network of 14,000+ legal professionals includes 4,000+ lawyers with Fortune 500 experience, delivering AI-enabled legal services across more than 12 practice areas. Trusted by 75% of the Fortune 100 and thousands of mid-market leaders, Axiom ranks #1 among Alternative Legal Service Providers in 8 of 9 performance categories — including talent quality, breadth, productivity, and client experience — according to a top 5 global consulting firm. Across more than 3,000 engagements annually in 6 regions and 4 continents, 93% of clients rate Axiom lawyers as good as or better than top law firm attorneys, with 96% client satisfaction and measurable cost savings that reduce outside counsel spend without sacrificing quality. Stop overpaying for law firm work. Start with Axiom.
Overview:
As a Solution Marketing Senior Manager at Axiom, you will be pivotal in driving our Tech+Talent 2026 vision forward. This remote role offers an exciting opportunity for a strategic thinker and marketer skilled in developing compelling value propositions for AI-powered solutions that resonate deeply with diverse target audiences. By collaborating with cross-functional teams, you will play a key role in executing our go-to-market strategies, enhancing our market presence, and boosting customer engagement.
For over 25 years, Axiom has been a trailblazer in the alternative legal services landscape, proudly serving more than 1,500 legal departments across the globe. We deliver a unique and innovative blend of world-class legal talent and advanced AI tools, offering solutions that range from fully integrated project teams to individual secondments—uniting top-tier legal talent with cutting-edge technology. Our expertise spans 12 practice areas, empowering clients from Fortune 100 companies to SMBs to tackle complex legal challenges.
Join us to be part of a culture that celebrates collaboration, innovation, and success. Become a member of a forward-thinking company that values creativity and strategic insight.
Key Responsibilities:
1. Marketing Strategy Development and Execution:
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- Lead the development and execution of the Tech+Talent 2026 marketing strategy to achieve key business objectives.
- Utilize market research to identify trends, customer needs, and insights that shape and inform our marketing tactics.
- Design and implement innovative marketing campaigns tailored to targeted customer segments, ensuring alignment with strategic goals.
2. Solution Positioning and Messaging:
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- Develop clear and compelling solution positioning and messaging that differentiates Axiom's offerings with a specific focus on Axiom’s AI capabilities.
- Collaborate with strategy, technology, and commercial teams to convert capabilities into customer-centric benefits and articulate these in marketing collateral.
- Create engaging sales enablement materials, including solution briefs, presentations, and case studies to support sales efforts.
3. Marketing Execution:
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- Drive the execution of our marketing plan for new solution launches, ensuring seamless integration across multiple digital channels.
- Coordinate with marketing communications to deploy campaigns that drive brand awareness and increase demand generation.
- Analyze marketing campaign performance and leverage data-driven insights to refine and optimize strategies continuously.
4. Cross-Functional Collaboration:
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- Work closely with sales teams to capture customer insights and refine solution selling approaches.
- Engage with strategy teams to deliver market feedback that guides prioritization of initiatives.
- Collaborate with commercial teams to harness customer experiences in marketing narratives and success stories.
5. Project Management:
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- Maintain detailed project plans, timelines, and documentation for marketing initiatives.
- Identify and mitigate potential risks to ensure successful program delivery.
Success metrics
- Achievement of monthly and quarterly Tech+Talent marketing goals.
- Increase in engagement with solution marketing content (website traffic, LinkedIn followers, email open and CTR, etc.).
- Timely and effective execution of marketing programs resulting in a high volume of client leads, wins, and referrals.
Qualifications:
- 7+ years of experience in product marketing, solution marketing, or a similar role, ideally within the legal services, professional services, or technology sector.
- Strong understanding of B2B marketing dynamics and experience in implementing comprehensive marketing strategies.
- Demonstrated program and project management skills, with a track record of managing multiple campaigns and workstreams simultaneously.
- Exceptional communication and presentation skills, with the ability to convey complex ideas clearly.
- Proven success in developing and executing effective GTM strategies for tech-based solutions.
- Strategic mindset with robust analytical and problem-solving skills.
- Self-motivated and capable of working independently in a remote environment while managing multiple priorities.
- Strong messaging capabilities, ideally with experience in legal industry marketing.
02 Aplyr's read
Axiom is a legal services provider that thrives on innovation and flexibility, attracting professionals who value dynamic work environments and client-focused solutions.
What's promising
- •Axiom offers flexible work arrangements, appealing to those seeking work-life balance.
- •The company is known for its innovative approach to legal services.
- •Axiom provides opportunities in diverse roles, from sales to legal counsel.
What to watch
- •Limited public information about career progression within Axiom.
- •The company may face challenges in maintaining consistent service quality across remote teams.
- •High competition in the legal services industry could impact growth.
Why Axiom
- •Axiom's business model focuses on providing on-demand legal talent.
- •The company emphasizes a client-centric approach, tailoring services to specific needs.
- •Axiom integrates technology to streamline legal processes and enhance efficiency.
Aplyr’s read is generated by AI from public sources. Was it useful?
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