About the role

Job Description Summary:

We are seeking a Product Strategy Lead to define and drive the vision, roadmap, and delivery of BHI’s advanced healthcare data and analytics solutions. This role will serve as a thought leader in healthcare analytics, translating market needs into innovative, sustainable products that deliver measurable value for payers, providers, and other healthcare stakeholders. The Product Strategy Lead will oversee the end-to-end product lifecycle, mentor team members, and partner with internal and external stakeholders to ensure BHI’s product portfolio remains at the forefront of healthcare data innovation.

Job Description :

Define and implement the product strategy and roadmap for BHI’s healthcare analytics portfolio.

Align product development with market trends, customer needs, and BHI’s strategic priorities.

Influence enterprise product vision by contributing insights on competitive positioning, emerging opportunities, and customer pain points.

Own the full product lifecycle: requirements definition, design, development, testing, launch, and post-launch optimization.

Translate business and market needs into actionable product features and analytics solutions.

Ensure product solutions are differentiated, value-driven, and aligned with customer outcomes.

Apply deep healthcare data expertise (claims, payer/provider analytics, value-based care) to enrich product offerings.

Identify innovative methodologies and advanced analytics techniques to strengthen BHI’s solutions.

Champion adoption of modern product practices (agile, data-driven roadmaps, customer co-design).

Partner with Finance, Sales, and Marketing on pricing, positioning, and go-to-market strategies.

Lead customer engagements including training, advisory sessions, ROI analysis, and industry forums.

Build strong relationships with customers, internal stakeholders, and industry thought leaders.

Mentor product analysts and managers, fostering professional growth and building product leadership capabilities across the team.

Guide cross-functional project teams including engineers, data scientists, designers, and architects.

Ensure adherence to SOC 2, HIPAA, and other compliance standards across product solutions.

Promote responsible handling of sensitive healthcare data.

The posting range for this position is:
$129,600.00-$178,200.00

Required Education, Certifications and Experience:

Bachelor’s degree in Public Health, Life Sciences, Computer Science, or related field; Master’s preferred.

10+ years of experience in product management, with proven success owning roadmaps and delivering healthcare data products.

Extensive hands-on experience with payer, provider, and pharmacy analytics, including claims data.

Strong knowledge of population health management, value-based care programs, and healthcare ecosystem trends.

Track record of developing innovative, data-driven solutions that drive measurable customer and business outcomes.

Proven ability to influence executives, customers, and cross-functional teams.

Excellent communication and presentation skills, with experience representing products in customer and industry settings.

Familiarity with compliance frameworks (SOC 2, HIPAA) and secure product practices.
Experience with intervention design and Digital point solutions

Additional Posting Information:

Experience with end‑to‑end execution of Low Value Care product strategies and roadmaps, including day‑to‑day ownership of priorities, sequencing, and delivery
Experience with translating system‑level affordability or utilization strategies into scalable, market‑ready products or programs
Experience with designing and deploying Low Value Care interventions that measurably reduce unnecessary utilization (e.g., imaging, procedures, site of care) while maintaining or improving member experience
Experience with leading requirements definition, use case development, and solution design in close partnership with analytics, engineering, and data science teams
Experience with integrating healthcare insights into enterprise‑scale platforms or national programs, such as provider, quality, or affordability solutions
Experience with managing delivery against defined milestones, deliverables, and revenue commitments for large plan or employer clients
Experience with expanding Low Value Care capabilities into new programs, markets, or client segments, including national and plan‑specific initiatives
Experience with advancing GenAI‑enabled capabilities for identifying, prioritizing, and intervening on low value care at scale
Experience with moving concepts from pilots or experimentation into operationalized, repeatable offerings

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The posted salary range is the lowest to highest salary we, in good faith, believe we would pay for this role at the time of this posting. We may ultimately pay more or less than the hiring range and this hiring range may also be modified in the future. A candidate’s position within the hiring range may be based on several factors including, but not limited to, specific competencies, relevant education, qualifications, certifications, relevant experience, skills, seniority, performance, shift, travel requirements, and business or organizational needs. This job is also eligible for annual bonus incentive pay.

We offer a comprehensive package of benefits including paid time off, 11 holidays, medical/dental/vision insurance, generous 401(k) matching, lifestyle spending account and many other benefits to eligible employees.

Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, or any other form of compensation that are allocable to a particular employee remains in the Company's sole discretion unless and until paid and may be modified at the Company’s sole discretion, consistent with the law.

Skills & Tags

product

Aplyr's read

Blue Cross Blue Shield is a collective of independent health insurers, ideal for professionals passionate about community health and complex regulatory environments.
Synthesized from recent postings & public sources

What's promising

•BCBSA offers diverse roles in policy, data science, and healthcare solutions.
•Strong focus on community-based health initiatives and local operations.
•Opportunities to work on advanced projects in AI and cybersecurity.

What to watch

•Complex organizational structure with 36 independent entities may lead to bureaucratic challenges.
•Navigating regulatory environments can be demanding and intricate.
•Limited public information about internal culture and employee satisfaction.

Why Blue Cross Blue Shield

•Federation model allows for localized decision-making and community engagement.
•Significant involvement in federal and state healthcare policy development.
•Pioneering roles in healthcare data science and artificial intelligence.

Aplyr’s read is generated by AI from public sources. Was it useful?

About Blue Cross Blue Shield

Blue Cross Blue Shield

bcbs.com

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The Blue Cross Blue Shield Association (BCBSA) is a federation of 36 independent, community-based and locally operated Blue Cross and Blue Shield companies. It provides health insurance coverage to millions of Americans.